Twenty years ago, as a telemarketer, I was able to get on an uncanny hot streak, setting 15 appointments a day for six months straight I found success by abandoning traditional calling tactics. Instead, I developed my own counter-intuitive system for cold calling, which led to me starting my own telemarketing company.

Many companies have tried to steal my ideas, but now I reveal these closely-guarded secrets in my new book, 'The Million-Dollar Rebuttal'