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You are a great designer, but no-one knows. Now what?
This indispensable book, written by one of the most influential marketers in architecture, will demystify Public Relations and marketing for all architects, whether in large practices or practicing as sole practitioners.
It bridges the distance between architects and marketing by giving practical tips, best practice and anecdotes from an author with 20 years' experience in architecture marketing. It explains all aspects of PR and Business Development for architects: for example, how to write a good press release; how to make a fee proposal; how to prepare for a pitch. It gives examples of how others do it well, and the pitfalls to avoid. In addition, it discusses more general aspects which are linked to PR and BD, such as being a good employer, ethics for architects and the challenges when working abroad.
Featuring vital insights from a wide variety of architects, from multinational practices to small offices, this book is an essential companion to any architectural office.
All the architects in this book deserve international recognition. The reality is, though, that few are household names. Over the last decade, awareness of the need for gender balance in architecture has gained traction. Within the profession, women remain underrepresented, underpromoted and underpaid. Failure to acknowledge women's contribution to the built environment has perpetuated this cycle and impoverished us all. By showcasing 100 exceptional architects - who happen to be women - this book provides a flagship reference to inspire and support everyone working in the profession, no matter how they identify. Global in outlook, the book presents an equitable sample of architects from every continent. We all need heroines as much as heroes. Through illustrated interviews, each woman shares how they are responding to a profound disconnect between architecture and the people and landscape it serves. Their visions, methods and models of leadership are essential to connecting the needs of humans and the planet. In the words of Indigenous Canadian architect Eladia Smoke: 'Now is a critical time to seek out every opportunity to transmit this knowledge to future generations.' Featuring:
Desire lines are the paths that people create through regular usage. They appear where people repeatedly choose to walk and usually signify a route from A to B that's quicker than the formal path provided. In most cases they indicate the mismatch between what local people want and what designers think people want. By employing some social research basics in the design development process, placemakers can work more meaningfully with local communities to meet their needs and aspirations.
This is a practical guide to running public consultations, co-design and community engagement to help practitioners make the most of local knowledge and insight for the benefit of design. It offers guidance on managing community participation, and unapologetically aims to encourage designers to start thinking like social researchers when they undertake these programmes.
It's intended for placemakers - architects, urban designers, landscape architects, and other built environment professionals involved in the planning and design of public realm - who want to develop more people-centred, community-led design approaches.
'The advent of machine learning-based AI systems demands that our industry does not just share toys, but builds a new sandbox in which to play with them.' - Phil Bernstein
The profession is changing. A new era is rapidly approaching when computers will not merely be instruments for data creation, manipulation and management, but, empowered by artificial intelligence, they will become agents of design themselves. Architects need a strategy for facing the opportunities and threats of these emergent capabilities or risk being left behind. Architecture's best-known technologist, Phil Bernstein, provides that strategy. Divided into three key sections - Process, Relationships and Results - Machine Learning lays out an approach for anticipating, understanding and managing a world in which computers often augment, but may well also supplant, knowledge workers like architects. Armed with this insight, practices can take full advantage of the new technologies to future-proof their business. Features chapters on:
The RIBA Plan of Work 2013 Guide: Design Management is part of a brand new series providing must-read practical guidance to running efficient and successful projects using the new RIBA Plan of Work 2013. Each guide takes a core project task - in this case managing information exchanges - and explains the essential activities and considerations required at each stage of the new Plan of Work.
Easy to use and navigate and in a small and handy format these guides will provide the ultimate quick reference support at your desk or on site. The author provides concise and pragmatic advice rooted in real world experience - a 'how to' that will resonate with practitioners. In-text features such as 'hints and tips', 'checklists', 'forms and templates' and 'signposts' to trusted resources will provide user-friendly support. Boxed examples will highlight best practice and illuminate common problems and solutions borne of hard won experience.
We are in a climate emergency. Architects must be part of the radical change needed. This book guides architecture student to create truly sustainable designs. Demonstrating holistic design approaches through 10 key themes, it guides students through the different stages of the design process in five illustrated chapters. Reflecting the years of study, it provides step-changes towards eventual architecture practice. Unique features include key checklists, case studies, student examples and an extensive glossary.
The world has changed. How will society emerge post-pandemic? Will we take the opportunity to reset the status quo? And, if so, what possibilities are there for architects to take the initiative in designing this new world? This innovative design guide draws together expert guidance on designing in the immediate aftermath of the pandemic for key architectural sectors: housing, workplace, civic and cultural, hospitality, education, infrastructure and civic placemaking. It provides design inspiration to architects on how they can respond to the challenges and opportunities of a post-pandemic environment and how architects ensure they are at the forefront of the best design in this new world. Looking at each sector in turn, it covers the challenges specific to each, and how delivering these designs might differ from the pre-pandemic world. As well as post-pandemic design, the vital issue of climate change will be threaded through each sector, with many cross-overs between designing for the climate emergency and designing for a world after a pandemic. Both seek to make the world a safer, happier and more resilient place. Written by set of contributing design experts, this book is for all architects, whether sole practitioners or working in a larger practice. As well as inspirational design guidance, it also provides client perspectives - crucial for understanding how clients are planning for the future too.
How can we meet the needs of children and young people?
Just over 20% of the UK population is under the age of 18, yet they remain largely ignored when it comes to designing the places where they live.
In this book, leading architect Dinah Bornat shows how we can shape communities for and with children and young people, as well as the benefits this can achieve.
It combines compelling evidence, guidance and illustrated case studies to provide practical solutions for replacing, refurbishing, and reinvigorating an ageing housing stock through child-friendly design.
It has become increasingly important for everyone involved in built environment projects to demonstrate a commitment to social value. This book provides opportunities to realise social value in a number of ways, including better engagement.
Every built structure has an interior: whether it takes the rough form of a rudimentary shelter, the grey walls of a hospital or the finessed decoration of a one-off residence. We spend most of our time inside buildings. Shut your eyes and you will find yourself in your own interior. You will always be inside. Mastering the language, thinking and history of the interior is critical to understanding and designing spaces. This essential primer transcends the boundaries and genres that often define interiors, providing a comprehensive view of the concepts and vocabulary of interior design. Written as an accessible 'treasury' of principal terms and ideas, Inside Information engages with the past, uncovering the future potential of the interior, and its design.
A complex bamboo pyramid to block a busy crossing in London. A maze of 'mini Stonehenge' brick structures to hinder government crackdowns in Hong Kong. The takeover of a Dallas highway to create a temporary public square.
Architects have often used their skills in struggles for civil rights, gender equality and climate justice. Illuminating the role that design has played in protest movements, Nick Newman explores the colliding worlds of architecture and activism through the stories of those who have built for change.
Using historic and contemporary examples, Protest Architecture analyses the design problems and solutions faced by protestors on the streets through detailed drawings, photography and expert insight.
From beacons to barricades, towers to treehouses, this unique design typology demonstrates architectural influence over moments of societal change.
This is a retelling of protest history through the eyes of an architect.
The office has changed forever. Emerging from the pandemic, the workplace has undergone its greatest disruption since the dawn of the service economy. Covid has rewritten the rule book about how, when, where and even why we work. How can investors, developers, designers, operators and users of office buildings navigate this new climate of uncertainty to create successful places to work in the future? Reworking the Workplace delves into this changing landscape. Divided into three sections - People, Purpose and Place - it identifies the emerging trends in the reworking of work culture and offers insights into innovations and ideas that will inform the workplace of tomorrow. In doing so, it recognises the enduring importance of physical place for meaningful human connection and explores how this must be refocussed in an increasingly virtual world.
Written by a leading proponent of biophilic design, this is the only practical guide to biophilic design principles for interior designers. Describing the key benefits, principles and processes of biophilic design, Nature Inside illustrates the implementation of biophilic design in interior design practice, across a range of international case studies - at different scales, and different typologies. Starting with the principles of biophilic design, and the principles and processes in practice, the book then showcases a variety of interior spaces - residential, retail, workplace, hospitality, education, healthcare and manufacturing. The final chapter looks 'outside the walls', giving a case study at the campus and city scale. With practical guidance and real-world solutions that can be directly-applied in day-to-day practice, this is a must-have for designers interested in applying biophilic principles.
Do you know how to create beautiful buildings that truly promote social change? Architects need to understand how to design for social equity, but too often this is presented as a choice between work that does good and work that looks good. When done well, building for social equity can directly enhance the formal, experimental and creative language of architecture. Renowned architects Sara Caples and Everardo Jefferson, who have been designing for underserved multi-cultural communities in New York for decades, provide thought leadership that is deeply rooted in practice. By urging architects to approach equity projects with an open mind, the volume highlights the need to dig deep into the diverse culture of local neighbourhoods. It provides techniques to encourage listening, communicating and fully engaging with users, resulting in imaginative design responses that draw on all the tools that the architect possesses. Packed with interviews from established and up-and-coming designers, and highly illustrated case studies from all over the world, this accessibly written book serves both as a point of inspiration and a challenge to Western-centric ways of working. Ultimately, it explores how listening to the aspirations of diverse communities enriches designs and broadens the architectural language of all involved. Featuring:
Find that you're spending much longer than planned on a feasibility study? Or that you have drifted into detailed design without formalising an appropriate form of appointment? This practical guide details the benefits of a feasibility study. Once you've secured the commission, how do you ensure you're following current best practice? Aimed at architects, it identifies the pitfalls involved in undertaking a feasibility study and explains how to set boundaries, organise the process and manage clients' aspirations. By featuring recent live projects, alongside advice from successful architectural practices, it illustrates how a feasibility study can help achieve positive outcomes and avoid the dangers of a poorly defined brief and service proposal. Presenting the client's, as well as the architect's, perspective, this publication highlights why a feasibility study is a sensible way of establishing viability prior to committing to a full-service commission. It underlines the significance of 'adding value' as an architect.
Buildings cannot be built without people working together. Architects collaborate with other disciplines, other architects and even with the public. These take place every day, across multiple planning and design stages. Small or emerging practices often suffer from a lack of resources, but what if we pooled our collective resources, sharing knowledge and experiences? Collaborative architecture begins in the design studio, and the relationship between academia and practice can create a symbiosis that is fundamental to the careers of young and more established architects. It provides a space to develop and test approaches outside of routine commercial pressures, using research to yield new approaches that further the impact of the architecture sector more widely. By cooperating, we can facilitate a good design process can lay the foundation for a better form of architecture that provides greater diversity and a plurality of voices. This volume showcases how practices have the potential to adapt, remain resilient and harness collective power to become greater than the sum of their parts. The future is bright for architects if they can unite. Take Collective Action! Features: Sarah Ahmed, Marc Cairns, Alasdair Ben Dixon, Amy Francis-Smith, Lanre Gbolade, Stephen Hill, Khuzema Hussain, Lacol, Matthew Morris, Chris Nasah, David Ogunmuyiwa, POoR Collective, Retrouvius, Dhruv Adam Sookhoo, Samuel Stair, Tomas Tvarijonas, Dr Joe Jack Williams, WIP Collaborative and Siri Zanelli.
Dulwich's mid-century modern architecture is increasingly recognised for its qualities of light, landscape and lifestyle. In the 1950s, 60s and 70s, around 2,000 new homes were created to the most modern standards without destroying the qualities which had made Dulwich so attractive to previous generations. With both historic and new photography, this book showcases the award-winning work of the Dulwich Estate's architects, Austin Vernon & Partners, working with house builder Wates. Today, there is much to be learned from the architects and landscape planners who saw their role as fundamental to building Britain's modern society.
How do we ensure sustainable buildings perform as intended? The performance gap between predicted and actual energy use in new homes has been identified as key problem by government and industry experts. This updated edition is an illustrated practical design guide to delivering better energy performance in all types of new build homes. It introduces readers to the concept of the performance gap and highlights clear issues and solutions to help architects improve their detailing at design stage. The book:
A new chapter features innovative low carbon building methods, including hempcrete blocks, clay blocks and straw bale. All information has been updated to reflect the latest data with fresh details and technologies.
All the architects in this book deserve international recognition. The reality is, though, that few are household names.
Over the last decade, awareness of the need for gender balance in architecture has gained traction. Within the profession, women remain underrepresented, underpromoted and underpaid. Failure to acknowledge women's contribution to the built environment has perpetuated this cycle and impoverished us all.
By showcasing 100 exceptional architects - who happen to be women - this book provides a flagship reference to inspire and support everyone working in the profession, no matter how they identify. Global in outlook, the book presents an equitable sample of architects from every continent. We all need heroines as much as heroes.
Through illustrated interviews, each woman shares how they are responding to a profound disconnect between architecture and the people and landscape it serves. Their visions, methods and models of leadership are essential to connecting the needs of humans and the planet. In the words of Indigenous Canadian architect Eladia Smoke: 'Now is a critical time to seek out every opportunity to transmit this knowledge to future generations.'
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This book educates and introduce readers to the ways in which we can adapt to the threat of flooding throughout the built and natural environment. It offers advice on how to better understand the nature of flood risk, whilst highlighting the key approaches and principles necessary for developing community and property-level flood resilience. As a comprehensive and practical manual, this book includes richly illustrated diagrams on a variety of concepts and strategies to use when designing for flood resilience. It is vital resource for anyone looking to adapt to the threat of flood risk. Highly practical handbook for architects, students, engineers, urban planners and other built environment professionals Richly illustrated with practical examples and case studies Draws on research with the Cabinet Office, Environment Agency & Local Community as well as input from academic and industry experts, homeowners and residents of communities at risk of flooding.
The touchstone guide to running projects from the British Institute of Interior Design (BIID). By setting out actions step-by-step, this essential handbook identifies the key obligations of the interior designer at each project stage. Straightforward explanation is supplemented by invaluable checklists and templates. Featuring crucial advice on administering construction contracts, it references the new RIBA/BIID Domestic Professional Services Contract 2020 for interior design services. Reflecting the RIBA Plan of Work 2020 and contemporary working practice, it provides a systematic operational framework that can be applied to all types of projects. Comprehensive in scope with a logical structure, it embraces the theme of collaboration within the project team. It also addresses post-occupancy evaluation, modern methods of construction and sustainability. Suitable for projects within any industry sector and practice type, from large international firms to sole practitioners, it is accessible to designers with different levels of experience.