A groundbreaking work of history and reportage that unveils the stranger-than-fiction world of multilevel marketing: a massive money-making scam and radical political conspiracy that has remade American society.

Companies like Amway, Mary Kay, and Herbalife advertise the world's greatest opportunity: the chance to be your own boss via an enigmatic business model called multilevel marketing, or MLM. They offer a world of pink Cadillacs, white-columned mansions, tropical vacations, and--most precious of all--financial freedom. If, that is, you're willing to shell out for expensive products and recruit everyone you know to buy them, and if they recruit everyone they know, too, thus creating the multiple levels of MLM.

Overwhelming evidence suggests that most people lose money in multilevel marketing, and that many MLM companies are pyramid schemes. Yet the industry's origins, tied to right-wing ideologues like Ronald Reagan, have escaped public scrutiny. MLM has slithered in the wake of every economic crisis of the last century, from the Depression to the pandemic, ensnaring laid-off workers, stay-at-home moms, and teachers--anyone who has been left behind by rising inequality.

In Little Bosses Everywhere, journalist Bridget Read tells the gripping story of multilevel marketing in full for the first time, winding from sunny postwar California, where a failed salesman started a vitamin business, through the devoutly religious suburbs of Michigan, where the industry built its political influence, to stadium-size conventions where today's top sellers preach to die-hard recruits. MLM has enriched powerful people, like the DeVos and Van Andel families, Warren Buffett, and President Donald Trump, all while eroding public institutions and the social safety net, then profiting from the chaos. Along the way, Read delves into the stories of those devastated by the majority-female industry: a veteran in Florida searching for healing; a young mom in Texas struggling to feed her children; a waitress scraping by in Brooklyn.

A wild trip down an endless rabbit hole of greed and exploitation, Little Bosses Everywhere exposes multilevel marketing as American capitalism's stealthiest PR campaign, a cunning grift that has shaped nearly everything about how we live, and whose ultimate target is democracy itself.

Este poderoso y peque o libro de Randy Gage es exactamente lo que usted necesita para darle vida al ciclo de duplicaci n.

Randy te muestra la diferencia entre lo que realmente controlas y lo que solo puedes influir. Luego aprender c mo crear la cultura que causa una verdadera duplicaci n. Todo comienza con el primer c rculo, el que dice usted en l. Descubra c mo obtener la mentalidad correcta, crear una cultura tica, aumentar su volumen, impulsar el crecimiento de abajo hacia arriba, construir eventos en vivo, asesorar adecuadamente y proporcionar un fuerte liderazgo para su grupo.

This Book is the SPANISH version of Making The First Circle Work by Randy Gage

Randy shows you the difference between what you really control and what you can only influence. Then you'll learn how to create the culture that causes true duplication.

It all starts with the first circle - the one that says you in it. Discover how to get the right mindset, create ethical culture, increase your volume, taproot growth from the bottom up, build with live events, counsel properly and provide strong leadership for your group.

Crear lazos instant neos, comunicaci n instant nea, y c mo hacer que los prospectos para tu negocio de redes de mercadeo comprendan y act en sobre tu mensaje = diversi n

Esta es la m s divertida de las 25 habilidades de redes de mercadeo. Nuestros prospectos tienen un punto de vista diferente al nuestro. As que, c mo les decimos nuestro mensaje de un modo que lo comprendan y lo disfruten?

Identificando r pidamente su color de personalidad.

Este no es un aburrido libro de investigaci n sobre las cuatro personalidades diferentes. Este libro es una manera f cil y r pida de conocer c mo piensan tus prospectos, y las palabras m gicas precisas para hablar con cada una de las cuatro personalidades.

Los resultados son sorprendentes. Los distribuidores introvertidos tienen confianza cuando comprenden c mo piensan sus prospectos. Los distribuidores experimentados tienen conversaciones cortas que hacen que los prospectos se afilien de inmediato.

Por qu estar frustrado con los prospectos?

En lugar de eso, descubre pronto las cuatro personalidades de un modo divertido y que recordar s siempre. Disfrutar s observando y analizando a tus amigos, compa eros de trabajo y familiares, y ver s la manera en la que ellos ven el mundo. Se siente como si tuvieses lentes 3D en tu carrera en redes de mercadeo.

De las 25 habilidades, esta es la primera que los nuevos distribuidores deber an aprender. Por qu ?

* Le da a los nuevos distribuidores confianza instant nea.
* Elimina el rechazo.
* Le ayuda a los prospectos a escuchar con una mente abierta.
* Consigue resultados instant neos.

Qu podr a ser mejor que eso?

No tendr s que buscar prospectos geniales cuando sepas cu les son los cuatro colores de las personalidades. Tendr s la habilidad de convertir personas ordinarias en prospectos calificados al saber su color de personalidad y decir las palabras correctas.

Al usar ejemplos un poco exagerados y algo de humor sobre los rasgos de los cuatro colores de las personalidades, recordar s y utilizar s esta habilidad de inmediato. La vida es m s divertida cuando la ves con lentes de 3D.

Esta es la habilidad que usar s todos los d as, por el resto de tu vida

Prep rate para sonre r y conseguir afinidad y resultados m s r pido.

Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges that result from today's unprecedented disruption.

As technology has continually evolved in the last several decades, marketing has had to change with it, evolving through four significant stages that build on the strategies and tools of the previous era. What happens next in the fifth stage, or Fifth Paradigm, will not be an evolution, but a revolution.

Almost everything about how marketing is done today, including the very notion of a brand itself, will require a complete re-imagination.

As Chief Marketing Officer of Mastercard, one of the world's most recognizable and decorated brands, Raja Rajamannar shares the forward-thinking ways all businesses must rethink their entire marketing landscape to remain relevant and be successful.

In Quantum Marketing, readers will:

• Understand the evolution of marketing and how to be at the forefront of future change.
• Get clarity on the right marketing strategies and tactics to pursue amidst an ever-evolving industry.
• Achieve breakthroughs in innovative thinking to compete in modern business.
• Gain perspective from top marketers across industries.

Quantum Marketing is for all business people who seek to understand how rapidly marketing is evolving, what marketers are doing to get ready for this shift, and what the new world will look like for companies, consumers, and society as the race to develop revolutionary marketing strategies reaches a whole new level.

Modern brands are hitmakers. Knowing how to influence consumers through collaborations, merch, entertainment, brand codes, icons and other cultural products (and not through advertising) is a matter of strategy. In this book, world-renowned brand expert, Ana Andjelic, shows how modern brand strategy needs to be redefined as the strategy of cultural influence, how brands today influence culture, how brands should address audiences, and how the new approach to cultural hitmaking works organizationally and operationally.

A cultural hit is an idea, content, or entertainment that a large number of consumers pay attention to, share and talk about. Once cultural hits become market hits, by lifting brand popularity or driving product sales, they have a strong financial return for a company. Brands are motivated to start producing as many cultural hits as possible, and these new formats replace traditional brand marketing strategies.

In the book, Ana Andjelic clearly articulates the complexity of this modern brand building, and provides a set of practical examples and tools that can be used by brand strategists to produce a cultural hit.

The Obstacles. If you're trying to grow a brand, you know firsthand that it can be a complex challenge. Short-term goals are routinely prioritized over long-term, systemic growth. Despite your best efforts to grow revenue and win market share, gains are fleeting, and real progress often plateaus. What can you do to ignite sustainable growth?

The Research. What do winning brands do differently? Inspired by the number one bestseller Good to Great, market intelligence expert Jared Schrieber has gone a step further to explore the factors that distinguish breakout brands from those that lag behind. He studied twenty-five thousand brands over five years by tracking the day-to-day purchasing decisions of more than one million consumers, analyzing the advertising that influenced them, and creating a practical guide for growing brands, no matter their industry or size.

The Answers. In Breakout Brands, Jared reveals the steps successful brands take to accelerate brand momentum year after year. This new framework for brand building presents real case studies and concrete steps to get you results. Like Good to Great, Breakout Brands is the must-have guide for brands that want to dominate the market by aligning proven short-term tactics with successful long-term strategies.

LEARN THE BASICS OF MARKETING WITH MANGA FOR SUCCESS!

Do you want to increase sales? Improve customer satisfaction? Or are you looking for a basic understanding of marketing to ace your class or improve your outlook in the job market? Whatever your reason for picking up this book, Marketing: Manga for Success makes essential concepts easy to understand using practical examples and situations. You'll learn about:

• Branding, viral marketing, and advertising and promotions
• The importance of customer relationships
• The 4 Ps of marketing

The story follows Marimo, a young woman who wants to help her aging parents save their specialty pastry business. There isn't much she can do but she wants to help them find new opportunities. Just then, she meets two mysterious characters who teach her how to rebuild the family business through marketing, step-by-step. Find out why the Manga For Success series--now available in English for the first time--is so popular in Japan, Korea, and beyond.

Quieres ser un l der? O, quieres tener m s l deres en tu equipo de redes de mercadeo?

La fortaleza de tu negocio de redes de mercadeo se mide en l deres - no en n mero de distribuidores. Los l deres son el cimiento a largo plazo de tu negocio.

Todos dicen que quieren tener m s l deres, pero c mo?

• C mo encuentro l deres?
• C mo creo l deres?
• Qu cosas necesitamos ense ar a los distribuidores ordinarios para convertirlos en l deres?

Los l deres exitosos tienen un plan.

Ellos quieren duplicarse a ellos mismos como l deres. Este plan no sucede por accidente.

Sigue este plan.

En lugar de desear y esperanzar por que aparezcan los l deres, este libro te dar las actividades paso a paso para de verdad crear l deres. S , hay un plan para construir l deres y es simple de seguir. Descubre c mo dar a los distribuidores ordinarios una prueba de liderazgo para determinar si est n listos para entrar en el camino del liderazgo. Luego, aprende como comenzar su proceso de entrenamiento con la lecci n m s grande de todas en el liderazgo: los problemas.

Cuando tienes una organizaci n de l deres, las redes de mercadeo se hacen f ciles.

En lugar de perder el d a con actividades repetitivas con distribuidores, tu disfrutar s del tiempo libre que este negocio ofrece. Toma el tiempo para construir y crear l deres, y luego tendr s la libertad de visitar las playas del mundo.

Este es el libro perfecto para prestar a un nuevo distribuidor que quiere construir un negocio de redes de mercadeo a largo plazo, y quiere saber exactamente c mo construirlo. Crear l deres de redes de mercadeo deber a de ser el enfoque de todo constructor de negocio.

El mas idealista de los sue os se hace realidad, cuando el esp ritu aplaude a la raz n y la pasi n busca ayuda en la educaci n. Este libro est dirigido a todas las personas que se han unido a alguna empresa que promueve sus productos a trav s de Redes de Mercadeo o Network Marketing como se le conoce en ingl s. El objetivo de su lectura es inspirar al lector a recorrer el camino hasta la cima del xito, con pasi n y entusiasmo, aumentando su sabidur a y fortaleciendo su poder interior. En La Canasta del Pescador creemos en el balance entre actitud y conocimiento. Fortalecer ambos aspectos a la vez, es clave para la construcci n de un car cter triunfador en el negocio de las Redes de Mercadeo. En el libro NO explicamos los principios b sicos y beneficios del mercadeo en redes. Asumimos que usted ha le do al respecto antes de ingresar al negocio. Asumimos que usted tiene claro que este tipo de negocios le brinda la oportunidad de disfrutar de un flujo de ingresos estable y creciente, con buena calidad de vida. Llamaremos Profesionales en Redes de Mercadeo a cada uno de ustedes qui nes est n trabajando en un construir una red personas cuya misi n es mercadear los productos de la empresa que han elegido. Los Profesionales en Redes de Mercadeo son expertos en construir negocios donde cada miembro de la red es un empresario con la misi n de expandir su propia red a trav s de nuevos empresarios. En este libro se motiva a los lectores a tomar en serio su profesi n, a construir su negocio paso a paso con persistencia y calidad. Creo en que la mejor forma de triunfar en la profesi n es manteniendo una permanente b squeda de la excelencia, de ser el mejor en los principios b sicos que garantizan el xito. En los principios ense ados en La Canasta del Pescador, se reconoce el coraje que se requiere aventurarse a construir empresa, a vivir de los resultados, a renunciar a la seguridad del salario. En este libro se aprecia el af n de los Profesionales en Redes de Mercadeo en crecer como seres humanos, en entusiasmar a otros a crecer tambi n y en el valor de salir a construir sus sue os cada d a de sus vidas. A los l deres de las l neas de auspicio se les ofrece un modelo educativo combinado entre mente y esp ritu, donde los lectores desarrollaran el equilibrio necesario para prosperar y disfrutar el camino. Con la crisis de los empleos (o el desempleo) y la inflaci n galopante (o disminuci n del poder adquisitivo), la poblaci n girar hacia crear y mantener sus propios negocios. El Profesional en Redes de Mercadeo pertenece a la profesi n del futuro. Una profesi n donde el empleo no existe; se gana de acuerdo a los resultados producidos y se gana bien. En esta profesi n del futuro la disciplina proviene del entusiasmo y el compromiso. La econom a del futuro estar conformada por grandes mayor as dedicadas al intercambio de servicios, al riesgo, a la innovaci n, al mejoramiento personal. La generaci n de j venes menores de 25 a os de la actualidad, es la m s pr spera, innovadora y arriesgada de la historia. El cambio de la sociedad ya empez . Cuando nos referimos al Profesional en Redes de Mercadeo, nos referimos a una profesi n distinta, nueva, futurista, pujante, que lidera el cambio hacia un nuevo modelo social. Por ltimo invito a los Profesionales en Redes de Mercadeo a entrar a este negocio pensando en grande, dispuesto a ser el mejor, a alcanzar la excelencia, a construir tu negocio ladrillo a ladrillo, siempre buscando mejorar, buscando simplificar, buscando transformar las vidas de sus asociados para bien, disfrutando el camino y siendo feliz en tu nueva profesi n.

Rob has come up with 3 1/2 Laws that will enhance your
network marketing skills to increase sales, revolutionize your relationships and build a
referral engine.

The top inventors, visionaries and mavericks all used networking to
launch and leverage their companies. Whether it was Thomas Edison networking
with Henry Ford to put his batteries in Ford's cars, or if was Steve
Jobs networking with George Lucas to acquire Pixar or social change like
Bill Gates and Warren Buffet networking and creating the Giving Pledge,
which has generated more financial contribution than any other charity in
history, these visionaries used the 3 1/2 Laws that I illustrate in this book.
You will benefit in the same way they did, to create lasting change, exponential
growth and massive success.

Get our prospects to make a yes decision immediately ... even before our presentation begins

Pre-closing is natural. We make a final decision to go to a movie before we see the movie. We make a final decision to go to a restaurant before we see the menu. It is the same with sales presentations. Prospects decide first if they want our business or product, before they see our facts, features and benefits.

Closing at the end of our presentations creates stress for us and our prospects. We hate the feeling of pushing for a final decision at the end of our presentation. Now we can confidently give our presentations without the pressure of trying to convince our prospects. Why? Because our prospects already want what we offer.

Getting a yes decision first makes sense. Why would we even want to present our business or products unless our prospects wanted them first? Now our prospects will love every detail of our presentation.

No stress. No rejection. And a lot more fun.

So instead of selling to customers with facts, feature and benefits, let's talk to prospects in a way they like. We can now get that yes decision first, so the rest of our presentation will be easy.

Order your book now

This book will teach you the system that helped me, Sarah Robbins, achieve seven-figure success, as well as many members of my team who have their own six-or-seven-figure success stories. Six-and-seven-figure success certainly didn't happen overnight. It wasn't easy; it was certainly worth it.

You can turn any warm or cold prospect into a hot prospect, wanting to know all about your business.

How?

By learning how to effectively introduce your business into a social conversation with an easy, rejection-free sequence of just a few words.

Prospects want what you have to offer, but they are afraid of someone selling them. However, prospects love to buy and join. So why not use socially acceptable word sequences that compel any prospect to literally beg you for a presentation?

This book contains several effective formulas with many examples of each formula that you can use or modify. Once we know how the formulas work, we can create unlimited Ice Breakers on-demand to use and pass on to our downline. Your distributors will no longer be afraid of prospecting; instead, they will love prospecting.

It is much more fun when we are in control. Distributors want to work hard, but just don't know what to say. Their opening random remarks ruin their chances and they suffer bad experiences. That experience trains them to avoid prospecting.

But with trained words and phrases, everything changes. Quick and positive results. Prospecting is fun again.

Enjoy learning how to prospect negative people, positive people, relatives, co-workers, strangers, leads, cold prospects ... anyone, by using fun Ice Breakers that even the prospects enjoy. Spend the entire week giving presentations, instead of spending the entire week looking for someone to talk to.

And never again will you have to hear one of your distributors complain, I just don't have anyone to talk to.

Ice Breakers are the best way to energize your MLM and network marketing business.

In this third edition of his bestselling book, Robert T. Kiyosaki updates his original eight hidden values of a network marketing business (other than making money. Special Bonus: additional hidden values from Kim Kiyosaki, author of Rich Woman and It's Rising Time! Robert explains that building a network marketing business... is a revolutionary way to achieve wealth ...makes it possible for anyone to acquire great wealth... is and avenue to financial freedom that is open to anyone who has drive, determination and perseverance.

Your nonconscious mind will filter out more than 99 percent of marketing you see today. Traditional marketing simply doesn't work in today's complex world. To reach today's customers and influence their purchases, marketers and market researchers need to understand and harness the power of applied behavior psychology and behavior economics to break through these nonconscious filters and drive purchase behaviors-a process called Mindstate Marketing. In Marketing to Mindstates, Will Leach, founder of The Mindstate Group, a leading behavior research and marketing consultancy, demystifies this nonconscious filter and explains how to bypass it, introducing readers to temporary moments of influence called mindstates. Using his Mindstate Behavioral Model, he shows you specifically how to create behaviorally optimized messaging designed to activate these mindstates and trigger real emotional engagement. With this book, researchers and marketers will finally have a practical guide to designing marketing creative that compels people to listen, care, and act.

Will Leach has done a great job with his first book, Marketing to Mindstates. He's taken what could be a complex topic and really simplified it into an easy-to-read and understandable format. Additionally, he gives great examples of how you can apply his process to your own brands that are very actionable. Definitely worth the read.
-Regan Ebert, Senior Vice President of Marketing, Dr Pepper Snapple Group

Marketing to Mindstates is an amazing secret weapon for any marketer or business leader looking to understand their consumers better or gain an edge in driving actionable insights to transform their strategy. Will has such a gift for taking supercomplex theory and his years of experience and breaking it down into accessible concepts that made it simple to understand and implement in my own business. Highly recommended!
-Michael Messersmith, General Manager, Oatly

Will Leach is a passionate man, a deep thinker, and has a mind that constantly moves at 100 mph. All of this is present in his book, Marketing to Mindstates. Yet, what really comes through is the clarity with which he talks about the behavioral sciences in the context of everyday marketing and how all of us can apply his model in both marketing and research. The book is full of fascinating examples, clear ideas for implementation, and yes, passion for the subject matter. Every marketer and researcher should have this on their bedside table.
-Simon Chadwick, Managing Partner, Cambiar Consulting

This book is really engaging and relatable, especially to those of us who have worked in consumer/shopper insights. As a fellow student of behavioral science, I know this stuff can be overwhelming and a challenge to make sense of. Will has done an impressive job of making sense of behavioral design and saving the rest of us from having to go through the effort to get there on our own.
-Phil McGee, President, Decision Breakers, and Host of Shoppernomics Podcast

I highly recommend Marketing to Mindstates to anybody who wants to apply behavioral science to improve their marketing. Not only is Marketing to Mindstates a thorough science-based book, but Leach's Mindstate Activation Model is communicated in a clear, approachable way, making these concepts very actionable for anybody to use. If the goal of the book is to be a 'practical guide' to applying behavior design to research and marketing, that goal has been reached.
-Eric Singler, Global CEO, BVA Nudge Unit

In his trusted book for small businesses, John Jantsch challenges you to craft a marketing strategy that is as reliable as the go-to household item we all know, love, and turn to in a pinch: duct tape.

As a renowned marketing guru and small business coach, John Jantsch has become a leading advisor on how to build and grow a thriving business. Duct Tape Marketing shows you how to develop and execute a marketing plan that yields more revenue and ensures the longevity of small businesses.

Taking a strategic, systemic approach to marketing rather than being constantly won over to a marketing idea of the week helps small business leaders establish a solid foundation of trust with their customers that only grows stronger with the application of more metaphorical tape.

In Duct Tape Marketing, you will learn how to:

• turn your marketing efforts into a lead generation machine
• create long-term plans for your business's continual growth
• implement marketing strategies that make your business thrive

Plus, this revised and updated edition includes all new tools, rules, and tactics that respond to the ways social media and digital developments have shifted and evolved the marketing landscape.

Let's face it: as a small business owner, you are really in the business of marketing. This practical, actionable guide includes fresh ideas that stick where you put them--and stand the test of time.

How to Keep the Dream Alive
Network marketing is one of the fastest-growing career opportunities in the United States. Millions of people just like you have abandoned dead-end jobs for the chance to achieve the dream of growing their own businesses. What many of them find, however, is that the first year in network marketing is often the most challenging--and, for some, the most discouraging.
Here, Mark Yarnell and Rene Reid Yarnell, two of the industry's most respected and successful professionals, offer you strategies on how to overcome those first-year obstacles and position yourself for lifelong success. The Yarnells provide you with a wealth of savvy advice on everything you need to know to succeed in network marketing, such as proven systems for recruiting, training, growing and supporting your downline, and much more.
In an easy, step-by-step approach, you will learn how to:
-Deal with rejection
-Recruit and train
-Avoid overmanaging your downline
-Remain focused
-Stay enthusiastic
-Avoid unrealistic expectations
-Conduct those in-home meetings
-Ease out of another profession
You owe it to yourself to read this inspiring book
This will be the Bible of Network Marketing.
-- Doug Wead, former special assistant to the president, the Bush Administration

Tried all the networking marketing tricks without results? Transform your routine to break through your current ceiling
You've read all the books on sales techniques, generating leads, and closing, but you aren't making the progress you'd hoped for. What if you could make a few simple changes to increase your income, reduce your stress, and send your fulfillment through the roof? Start the next chapter of your career with a system that's been time tested by thousands of people worldwide. The Miracle Morning for Network Marketers uses Hal Elrod's global phenomenon to show you habits you can adopt from the best performers in your field. By changing your strategies, mindsets, and rituals to match the top 1% of network marketers, you'll grow yourself and your business faster than you ever thought possible.
Once you've nailed down your Miracle Morning, Elrod and Petrini's book shows you exactly what you should be doing with the rest of your day. When you apply these fundamental business building skills to your own network marketing, you won't just get to the top--you'll stay there.
The Miracle Morning for Network Marketers is your key to making immediate and profound changes on the path to peak performance. Buy the book for the simplest, fastest path to network marketing prosperity.
Discover the not-so-obvious secrets to dominate your business today
The Miracle Morning Book Series includes all of the titles below and doesn't have to be read in any particular order.

Book 1: The Miracle Morning
Book 2: The Miracle Morning for Real Estate Agents
Book 3: The Miracle Morning for Salespeople
Book 4: The Miracle Morning for Network Marketers
Book 5: The Miracle Morning for Writers
Book 6: The Miracle Morning for Parents and Families
Book 7: The Miracle Morning for Entrepreneurs
Book 8: The Miracle Morning for Transforming Your Relationship
Book 9: The Miracle Morning for College Students
Book 10: The Miracle Morning Companion Planner
Book 11: Miracle Morning Millionaires

Unlock The Forever Game: How Create Once, Distribute Forever Will Change Your Content Strategy Forever

Just a few years ago, my content was lost in the sea of digital noise, hardly making a ripple. Month after month, I'd check my engagement metrics, hoping for a sign of life, but the silence was deafening. I knew something had to change, but what?

My search for answers led to a strategy so powerful, yet so underutilized, that it transformed my content's reach from fleeting to forever. I went from being virtually invisible to creating content legacies that work tirelessly, round the clock, across the globe. This book is not about fleeting trends or quick fixes. It's about understanding the art (and science) of content distribution to make your voice heard in a crowded, loud market.

Inside Create Once, Distribute Forever:

• The Real Talk on Distribution: Forget everything you think you know about content distribution. I'm here to break down what it really is, why it's your secret weapon, and how to leverage it like a boss.
• Remix and Republish Magic: I'll show you how to take what you've already got and spin it into gold. It's all about working smarter, not harder, and making your content stretch in ways you never thought possible.
• The Ultimate Channel Guide: Whether it's email, social media, partnerships, or that SEO game, I've got you covered. I'm laying down a step-by-step guide to dominate each platform and make sure your content gets the spotlight it deserves.
• The Distribution Playbook: This is where the rubber meets the road. I'm handing over the exact playbook I've used to make content go further, work harder, and keep on performing long after the launch party's over.

Why This Book? Why Now?

I'm on a mission to transform your content from invisible to unmissable. It's about being precisely where your audience is, seamlessly and without breaking a sweat.

The methods in this book are straightforward, effective, and designed for immediate application. They are the result of years of trial, error, and triumph in the digital arena. If you're ready to see a dramatic shift in how your content is perceived, engaged with, and valued, then Create Once, Distribute Forever is your blueprint to success.

Don't let your content fade into the background. Add Create Once, Distribute Forever to your cart, implement its strategies, and watch as your digital presence becomes more vibrant, engaging, and enduring than you ever thought possible.

Quieres Romper el Hielo y que los prospectos para tu red de mercadeo o MLM supliquen por una presentaci n?

Puedes convertir cualquier prospecto, fr o o tibio en un prospecto calificado, que quiere saber todo acerca de tu negocio.

C mo?

Aprendiendo a introducir tu negocio de manera efectiva dentro de una conversaci n social, con secuencias de algunas pocas palabras, f cilmente y libre de rechazo.

Los prospectos quieren lo que est s ofreciendo, pero temen a los vendedores. Sin embargo a los prospectos les encanta comprar y asociarse. As que, por qu mejor no usar secuencias de palabras socialmente aceptadas, que provoquen que cualquier prospecto, literalmente, ruegue por una presentaci n?

Este libro contiene varias f rmulas efectivas, con muchos ejemplos de cada una, que puedes usar o modificar.

Una vez que sabemos c mo funcionan las f rmulas, podemos crear frases ilimitadas para Romper el Hielo, usarlas y pasarlas a nuestros distribuidores. Tus distribuidores ya no estar n asustados al prospectar, lejos de eso, les encatar hacerlo.

Es mucho m s divertido cuando tenemos el control. Los distribuidores quieren trabajar duro, pero no saben qu decir. Sus comentarios de apertura aleatorios, les est n arruinando las oportunidades y hacen que sufran malas experiencias. Esas malas experiencias los han entrenado, para evitar la prospecci n.

Pero con palabras y frases entrenadas, todo cambia. Resultados positivos, r pidamente. Prospectar vuelve a ser divertido.

Disfruta aprendiendo c mo prospectar personas negativas, personas positivas, parientes, compa eros de trabajo, desconocidos, referidos, prospectos en fr o... qui n sea, utilizando divertidas frases para Romper el Hielo que los prospectos tambi n disfrutan.

Pasar s la semana entera dando presentaciones, en lugar de desperdiciarla buscando gente con qui n hablar.

Y nunca m s tendr s que escuchar a alguno de tus distribuidores quejarse por que no tiene con qui n hablar. Romper el Hielo es la mejor manera de energizar tu negocio de redes de mercadeo o MLM.