New York Times and USA Today Bestseller

One thing I've learned being around Gary for the last decade is that when he sees new consumer trends or new best practices in marketing, people should listen and act on them. -- Michael Rubin, CEO of Fanatics

In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.

In his 2013 bestseller Jab, Jab, Jab, Right Hook, Gary Vaynerchuk showed the world how to create winning content for underpriced attention channels. But since then, new platforms have emerged, others have become less relevant, and algorithms are incentivizing new styles of content. New skills are necessary to create advertising that builds brand and sales.

In his latest book, Vaynerchuk argues that today's fast-growing businesses, brands, content creators, and influencers have one thing in common: They mastered storytelling in areas of underpriced attention, which predominantly exists across a handful of social media platforms. Informed by 20+ years of business and marketing success, he contends that the biggest transformation and opportunity is the TikTokification of Social Media. Increasingly, platforms are distributing content based on what users are interested in, rather than who they follow. In Day Trading Attention, Gary offers detailed advice on how small businesses, large corporations, and creators can:

Understand attention--what it is, where it is, where it's underpriced, and how to leverage itProduce relevant, strategic content Use modern advertising platforms to build brand and grow sales in today's rapidly changing environment

The highest-rated and most-reviewed book for short-term rental hosts 5 years in a row!

All-in-one guide for short-term rental hosts written by a former Airbnb employee, Superhost, guest of 2,000 nights, real estate investor, and property manager. Master your pricing, earn more 5-star reviews, more views, and higher occupancy.

Trouble deciding which book to buy? To ensure this book is the most comprehensive, Daniel read 13 of the top Airbnb books on the market.

Always AD-FREE on my YouTube Channel and Instagram account under the name Optimize My Airbnb.

You will learn how to:

• Effectively price your vacation rental (start with base and minimum price then set customizations)
• Optimize the 3 most important sections of your Airbnb listing bringing you to the top 80% of your market
• Strategies to appear as high as possible in the Airbnb search
• Automate 80%+ of your Airbnb while achieving a review rate of 90%+
• Interior design without paying professionals
• Successfully navigate the Airbnb slow season
• Identify problem Airbnb guests before they book

Danny lives daily what he teaches. In 2021 he purchased a vacation rental and QUADRUPLED the revenue from the prior owner. This is not a gimmick. Danny is the best in the world and will maximize your Airbnb investment. In 2023, Rusteen published Profitable Properties with additional insight.

Here's what some prior readers have said publicly:

You'll easily make your money back about 1000x over. - Amazon review

I tried a few blogs but most stated things I already knew. I found this book and figured that if I learned just one trick, I would make my money back in just one rental. Well, I found TONS! Seriously, there were so many things in this book that I had not thought of. - Amazon review

The listing you optimized appeared to be easier to read, was more approachable, and ranked higher as a result. - Customer of OptimizeMyBnb.com paraphrasing what Airbnb told him as it related to one of his listings using the strategies outlined in the book

I am an Airbnb expert...then I found you...you are the top! - Blog comment on OptimizeMyBnb.com

Danny - You might be a magician. I made a bunch of your suggested updates to the listing and I've had $660 in bookings (only 2 nights!) in the last 24 hours. - Prior customer of OptimizeMyBnb.com

If you don't read this book, there will be a lot that you don't know that you don't know. - Symon He, foreword 'Optimize YOUR Bnb'

This is an independently published book. Show your support for indie authors!

Become an Instagram aficionado and grow your business online

Instagram For Business For Dummies shows you how you can tap into the social media platform with over 1 billion active users and the highest brand engagement of any social app out there. Businesses of all sizes have discovered how successful they can be when they take advantage of Instagram's powerful business tools--including shoppable posts, devoted business profiles, and advanced analytics. This beginner-friendly book helps you take advantage of this great opportunity to connect with a broader audience, tell a gripping story, and make your business an integral part of customers' lives. This new edition covers all of Instagram's latest features, including verified accounts, Broadcast Channels, and integration with Threads. You'll also learn everything you need to know about establishing brand partnerships with influencers, making the most of hashtags, and creating content that will get you noticed. Presented in straightforward language by Instagram and marketing gurus, this book will take you from setting up your account and profile to winning new business on Instagram.

• Set up your Instagram business account and link your sales to the Instagram Shopping feature
• Use analytics to understand your engagement and create better content
• Learn how to effectively use Instagram Stories, Broadcast Channels, and Threads
• Reach more people with brand partnerships, hashtags, and viral posts

Even if you're a complete Insta-beginner, Instagram For Business For Dummies will help you market your brand on this powerful social platform.

What if you could sell anything to anyone?

Nobody is born knowing how to sell. But the truth is, you can learn how to sell more . . .
a LOT more . . . when you discover the right words that make people buy.

Copywriting is selling. Whether online, offline, in video, direct mail, on Facebook, or
from the stage, copywriting is how you put words together that make people click, call,
or pull out their wallets and buy from you.

Whether you're a coach, author, funnel hacker, ecommerce seller, or real estate
agent, your ability to create sales copy that drives people to buy determines your
paycheck, your lifestyle, and your family's future.

In the fast-paced, attention-starved, social media driven world of business today, two
facts about your ability to create sales messages (copywriting) stand out:

Fact #1: Great Copywriting = Incredible lifestyle, plenty of money, and freedom
Fact #2: Poor Copywriting = Struggle forever and die poor

Putting The Right Words On Paper And Online
Is The Single Most Profitable Skill Everyone Can Learn.

This book teaches you street-smart copywriting, which means this book teaches you
how to get results today. (Because we all need to make more sales today . . . not
tomorrow, not next week )

If you've tried to write ads, emails, and sales letters for your business before and failed,
this book is for you. If you need to make more sales--no matter what you sell or who
you sell it to--this book is for you.

Bottom Line: If you want to make a lot more money, have a lot more time off, and enjoy a
lot more freedom, this book is for you . . . especially if you're not making as many sales as
you want to right now.

DotCom Secrets is not just another how-to book on internet marketing.
This book is not about getting more traffic to your website--yet the secrets you'll learn will help you to get exponentially more traffic than ever before.

This book is not about increasing your conversions--yet these secrets will increase your conversions more than any headline tweak or split test you could ever hope to make.

Low traffic or low conversion rates are symptoms of a much greater problem that's a little harder to see (that's the bad news), but a lot easier to fix (that's the good news).

What most businesses really have is a funnel problem. Your funnel is the online process that you take your potential customers through to turn them into actual customers. Everyone has a funnel (even if they don't realize it), and yours is either bringing more customers to you, or repelling them.

In this updated edition, Russell Brunson, CEO and co-founder of the multimillion-dollar software company ClickFunnels, reveals his greatest secrets to generating leads and selling products and services after running tens of thousands of his own split tests.

Stop repelling potential customers. Implement these processes, funnels, frameworks, and scripts now so you can fix your funnel, turn it into the most profitable member of your team, and grow your company online.

What if you could sell anything to anyone?

Nobody is born knowing how to sell. But the truth is, you can learn how to sell more . . . a LOT more . . . when you discover the right words that make people buy.

Copywriting is selling. Whether online, offline, in video, direct mail, on Facebook, or from the stage, copywriting is how you put words together that make people click, call, or pull out their wallets and buy from you.

Whether you're a coach, author, funnel hacker, ecommerce seller, or real estate agent, your ability to create sales copy that drives people to buy determines your paycheck, your lifestyle, and your family's future.

In the fast-paced, attention-starved, social media driven world of business today, two facts about your ability to create sales messages (copywriting) stand out:

Fact #1: Great Copywriting = Incredible lifestyle, plenty of money, and freedom
Fact #2: Poor Copywriting = Struggle forever and die poor

Putting The Right Words On Paper And Online
Is The Single Most Profitable Skill Everyone Can Learn.

This book teaches you street-smart copywriting, which means this book teaches you how to get results today. (Because we all need to make more sales today . . . not tomorrow, not next week )

If you've tried to write ads, emails, and sales letters for your business before and failed, this book is for you. If you need to make more sales--no matter what you sell or who you sell it to--this book is for you.

Bottom Line: If you want to make a lot more money, have a lot more time off, and enjoy a lot more freedom, this book is for you . . . especially if you're not making as many sales as you want to right now.

UPDATED SPRING 2025 NEW LARGER FONT SIZE

Learn everything you need to know to attract customers and grow your business with social media marketing in 2024.

Don't let the name fool you - 500 Social Media Marketing Tips is a complete guide to successful social media marketing for small business!

It's jam-packed with expert advice, essential insights and strategies for Facebook, X (Twitter), Instagram, LinkedIn, Pinterest, YouTube, Snapchat, TikTok, and more!

You will learn:

• Why Your Business Needs A Social Media Marketing Strategy
• The Key Foundations For Every Successful Social Media Marketing Plan
• The Most Effective Content to Share on Social Media (And How to Make It)
• Hundreds of Tips to Get More Followers and Grow Your Audience
• How to Use Text, Images, Stories, and Live Video to Grab the Attention of Your Ideal Customer
• How to Use Paid Advertising to Supercharge Your Content And Reach A Massive Audience
• ... and more!

Join the thousands of business owners who have tapped into the power of 500 Social Media Marketing Tips to attract customers and grow their business.

Read the tons of genuine reviews gathered since the first version was published in 2012!

Get your copy now to give your business the social media marketing advantage it deserves.

Build an effective and practical digital marketing strategy with this bestselling guide, covering everything from automation and analytics to integrating AI.

Digital Marketing Strategy is a global bestseller, and a one-stop guide to structuring and building a more strategic approach to digital marketing. Now fully updated, this third edition covers the integration of AI in marketing, e-commerce, marketing automation, affiliate marketing and how to use digital analytical tools, plus new strategies for the latest cookie changes and privacy protection.

Digital Marketing Strategy will show you how to effectively select, align and manage digital channels and operations, to streamline a successful digital marketing strategy for measurable, optimized results. Recommended by the Chartered Institute of Marketing (CIM), it is supported by real-world case studies from the likes of Coca-Cola, Spotify, Airbnb, Adidas and Hostelworld as well as checklists, key terms and insights from leading industry practitioners to help you develop your own digital marketing strategy. This book is an invaluable guide for both digital marketing students and entry-level to mid-management marketing professionals.

Accompanying online resources consist of practical implementation guides spanning SEO, paid-search, email, lead-generation, as well as presentation slides and activity sheets.

Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today--earning more money each year than their parents made in the last decade. But to become a top creator, you need to understand the strategies behind the Insta-ready lifestyle . . .

As nightlife blogger, then social media strategist, and now Senior Director of Influencer Strategy and Talent Partnerships at Hearst Magazines Digital Media, Brittany Hennessy has seen the role of influencers evolve and expand into something that few could have imagined when social media first emerged. She has unrivaled insight into where the branded content industry was, where it is, and where it's going. In this book she'll reveal how to:

*Build an audience and keep them engaged
*Package your brand and pitch your favorite companies
*Monetize your influence and figure out how much to charge

Plus tips on:

*Landing an agent
*Getting on the radar of your favorite sites
*Praising a brand without alienating their competitors

Whether you're just starting out or you're ready for bigger campaigns, Hennessy guides you through core influencer principles. From creating content worth double tapping and using hashtags to get discovered, to understanding FTC rules and delivering metrics, she'll show you how to elevate your profile, embrace your edge, and make money--all while doing what you love.

Your business is a calling. You've been called to serve a group of people with the products, services, and offers that you've created. The impact that the right message can have on someone at the right time in their life is immeasurable. Your message could help to save marriages, repair families, change someone's health, grow a company, or more. . . .

But only if you know how to get it into the hands of the people whose lives you have been called to change.

By positioning yourself as an expert and telling your story in a way that gets people to move, you will be able to guide people through your value ladder, offer solutions to their problems, and give them the results they are looking for. This is how you change the lives of your customers, and this is how you grow your company.

In this updated edition of Expert Secrets, Russell Brunson, CEO and co-founder of the multimillion-dollar software company ClickFunnels, gives you the step-by-step strategies you need to turn your expertise into a carefully crafted sales message that will attract your dream customers.

Don't hide inside your business. Implement these story selling techniques now so you can find your voice and gain the confidence to become a leader, build a movement of people whose lives you can change, and make this calling a career.

WINNER: Choice Reviews - Outstanding Academic Title, 2024
WINNER: 2023 Goody Business Book Awards - Marketing - Digital Marketing
WINNER: 2023 Chanticleer International Book Awards, Harvey Chute First Place Category Winner - Non-Fiction Business & Enterprise

Create meaningful engagement, drive conversion rates and boost customer retention with this crucial resource to unlocking the true potential of your content marketing strategy.

In an era of user-generated, human-generated and machine-generated content, mistakes are increasingly costlier to make. And more difficult to recover from. To succeed in the highly competitive creator economy of today and the future, content marketers need to rethink their approach or go the way of the dinosaurs.

High-Impact Content Marketing shows how to succeed by taking a simplified yet strategic approach to standing out and driving revenue impact. It covers time-proven strategies to create video, audio, social media and longer-form content that audiences will actually want to consume and how to do so in a genuinely inclusive way. It also shows how to master content distribution across channels such as websites, blogs, email and social media networks to maximize reach, engagement and impact.

What makes High-Impact Content Marketing unique is how it weaves in behavioral science and adult learning principles to maximize and measure impact. It features easy-to-implement frameworks and actionable guides throughout as well as examples of best-in-class content marketing from the likes of Patagonia, Microsoft, Spotify and Google plus interviews with top industry experts from across the globe. Guidance is also included on how to align content with various stages of the customer journey. This is an essential blueprint for ensuring the long-term success of your content marketing strategy to increase brand awareness, build relationships and boost conversions.

The Wall Street Journal bestseller!

Comes with free online companion course

Learn the secrets to getting dramatic results on YouTube

Derral Eves has generated over 60 billion views on YouTube and helped 24 channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what readers can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage.

Full of actionable advice and concrete strategies, this book teaches readers how to:

• Launch a channel
• Create life-changing content
• Drive rapid view and subscriber growth
• Build a brand and increase engagement
• Improve searchability
• Monetize content and audience

Replete with case studies and information from successful YouTube creators, The YouTube Formula is perfect for any creator, entrepreneur, social media strategist, and brand manager who hopes to see real commercial results from their work on the platform.

Would you like to have a new passive income stream that makes money while you sleep? Are you tired of living the 9 to 5 life and wonder if there's a way out? Have you ever wanted to start an online business but don't know what's the first step?

If you answered yes to any of the above, then keep reading. Selling services or products online has never been as accessible as it is nowadays. There are numerous platforms and options available for all needs and budgets. All you need to start is an idea and learning the important basics in order to get you going.

Here's some of what you can expect to learn inside the pages of this book:

- Important facts you should be aware of before starting any online business.

- Learn the fundamentals that will help you avoid critical mistakes that usually makes newcomers quit early.

- Ideas for online businesses to get your creative juices flowing in case that you don't know what product or service to sell yet.

- How to improve your reviews and sales while respecting Amazon's policies.

- How to do independent consulting/coaching.

- Tips and tricks for small businesses. Getting an E-commerce business up and running is extremely simple but can be confusing for newcomers.

Other than following the advice inside this guide, no previous skill or specific knowledge in e-commerce is required to get started.

**2024 REVISED & EXPANDED Version** Completely revised and revamped with new chapters and content to put you on the cutting edge of what's working now in Ecommerce.

As a whole, the ecommerce industry is ANTIQUATED. It's out of date! And it's way way way behind in terms of what's actually working in the world of online business.

Most ecommerce business owners are still doing things in the same way they were done back in 2016 when I released the first version of this book. And that, my friend, is a recipe for disaster.

There is so much more to ecommerce than building a store, filling it with products and driving some traffic.

If that describes you and your business, then let this be your wake-up call!

What worked before is either no longer an option or is rapidly losing its effectiveness.

It's time for you as an ecommerce entrepreneur to evolve your brand, your business and your brain.

THIS BOOK, is the playbook for capitalizing on this evolution.

Ecommerce Evolved contains a simple, repeatable, and proven formula to help you build, grow and scale a wildly profitable ecommerce business in today's competitive market.

You will find zero theory inside this book. Tanner Larsson has distilled years of research and practical in-the-trenches ecommerce experience into a hard hitting ecommerce blueprint.

The book is broken up into four distinct parts, each of which contains a focused set of chapters:

• The book kicks off with the 12 Principles of Ecommerce that we've developed after working with over 10,000 different businesses. These 12 principles are what differentiate the thriving ecommerce businesses from the mediocre ones. (and we can almost guarantee you're violating more than half of them!).


• Part 1 on Evolved Strategy is where we pull back the curtain, take you behind the scenes, and show you how 7-, 8- and 9-figure ecommerce businesses really work.


• Part 2 on Evolved Intelligence deals with the most underutilized aspect of most ecommerce businesses...your data.


• Part 3 on Evolved Marketing is where you'll learn how to leverage your business's structure and your data to build systematic and highly automated marketing campaigns for both the front end and back end of your business. These efforts produce massive returns on investment.

Ecommerce Evolved takes you through the exact same processes my high level clients and I go through as we restructure their businesses for maximum growth, profitability and most importantly, longevity.

As an added benefit... Ecommerce Evolved is also the key that unlocks access to my private ecommerce community.

Until now, this has been a secret group of ecommerce professionals where we talk shop, strategize and grow our businesses through the collective genius of the group.

This book is literally the step-by-step blueprint to building a successful and highly profitable ecommerce business and the private community is the support group that can help you along the way.

Word of mouth marketing has always existed. We've just found a better and more efficient way to do it. -- Ted Wright

It may not be the oldest profession, but word of mouth is the oldest form of marketing. It's also the most effective. Now, however, it's being executed in ways that are methodical, replicable, and consistent. In this groundbreaking guide, Ted Wright, WOMM pioneer and founder of the marketing firm Fizz, reveals everything you need to know to create, drive, measure, and leverage word of mouth for maximum impact on the bottom line.

Learn how to:

• Develop and test your brand's stories for maximum word of mouth impact
• Build a reliable communications network to deliver your message
• Harness the incredible power of Big Data for profit-generating WOMM campaigns
• Find, engage, and train influencers to promote your brand
• Measure your campaign's success with accurate analytics

Along the way, you'll find out how Wright used the very same methods to breathe new life into what was once the tired old brand of Pabst Blue Ribbon.

You'll discover how he dramatically expanded the market for Chocolate Milk. You'll read how he orchestrated the turnaround growth of the BISSELL sweeper.

Best of all, you'll learn which techniques work for your needs, and you'll have the tools to begin a WOMM campaign right away.

Today's consumer is too sophisticated to respond in a meaningful way to intrusive, interruptive, or TV-centric media models. A dispatch from the front lines of cutting-edge marketing, Fizz is a one-stop guide to making your brand the talk of the town. Your company's best friends are already out there. Use Fizz to find, engage, and leverage them.

PRAISE FOR FIZZ:

Juicy, generous, and actionable, this one is a keeper. Tell your friends. -- Seth Godin, author of Unleashing the Ideavirus

A great read. Brand managers seeking both practical advice and insight on the realities of modern marketing need look no further than Fizz. -- James M. Kilts, former chairman and CEO of The Gillette Company

Ted's actionable truths ('for influencers, sharing stories is an expression of love') make this excellent book the guidebook for brand professionals interested in word of mouth marketing. Buy it today, and start growing your business faster tomorrow. -- Sam Calagione, president and founder of Dogfish Head Craft Brewery

Ted Wright is the foremost thought leader on word of mouth marketing, and Fizz is the bible in this area. . . . If you want to truly understand how to harness the power of people talking, this book better head up your musthave reading list. -- Dr. Americus Reed II, Whitney M. Young Jr. Professor of Marketing at the Wharton School of the University of Pennsylvania

The best and most practical book about word of mouth marketing, ever. Fizz combines real-world case studies and smart counsel with discussion of the theories and research that build understanding of WOMM principles. It's effervescent! -- Jay Baer, New York Times bestselling author of Youtility

Share your brand message and connect with your customers

There's no way around it--social media is everywhere, and the savviest businesses are making the most of it. With the help of Social Media Marketing All-in-One For Dummies, you, too, can join the digital era and take your social media accounts to the next level. Accessible and comprehensive, this guide teaches you to apply your marketing skills to the latest social media platforms, allowing you to promote your business, reach customers, and thrive in the global marketplace. Get up to date with information on AI tools and AI-generated content, as well as voice search, short-form video content, and more. Let this Dummies book coach you to social media marketing success.

• Get acquainted with the top social media platforms for business marketing
• Learn how to create more compelling content--with or without the help of AI
• Consider social commerce and influencer partnerships in your marketing mix
• Use groups, communities, and private spaces to build trust and camaraderie

This nine-in-one guide is perfect for social media strategists, web site managers, marketers, publicists, and anyone else in charge of an organization's social media strategy. It's also a great choice for entrepreneurs interested in learning how social media can help generate business.

Organizations and institutions focused on community building have a built-in group of ambassadors who embrace their message and vision. Social media managers have a unique opportunity to lean into this loyalty by creating a social presence informed by this digital engagement.

In Organic Social Media, Jenny Li Fowler outlines the important steps that social media managers need to take to enhance an organization's broader growth objectives. Fowler breaks down the important questions to help readers determine the best platforms to invest in, how they can streamline the approval process and other essential strategic steps to create an organic following on social platforms.

Organic Social Media explains how to elevate the key growth objectives of a brand by creating or recreating its online presence. Early chapters walk readers through the planning phase, the process of strategic goal setting, platform selection, resource management and content discovery. Later chapters focus on executing these established plans and offer a strategic way to build a content calendar and track the success of social. With this book, social media managers will future-proof the online presence of any organization.

THE ULTIMATE BEGINNER'S GUIDE TO DIGITAL MARKETING - INCLUDES A COMPREHENSIVE ONLINE LIBRARY OF DIGITAL MARKETING TOOLS!

The future of business growth is digital. Are you prepared?

Digital marketers tap into an unprecedented ability to discover and reach motivated customers at scale. Now more than ever, digital marketing strategies are the key for emerging brands, new and veteran entrepreneurs, and businesses of all sizes to convert customers in digital spaces.

With the availability of cost-effective advertising, content marketing, social media marketing, email marketing and more, there has never been a better time to connect with your customers and grow your business.

In Digital Marketing QuickStart Guide, author and veteran marketer Benjamin Sweeney distills a decade's worth of marketing experience into a crash course that covers everything from marketing fundamentals to sophisticated digital strategies.

Infused with marketing wisdom that is as invaluable on day one as on day one thousand, Digital Marketing QuickStart Guide equips readers with the skills and strategies they need to reach customers and grow their businesses. Whether you are a freelancer selling your services to businesses, an entrepreneur who needs more customers, a student who needs to get up to speed fast, or an online creator, artist, or influencer you will find value in these pages.

It doesn't matter if you have never run a Facebook Ad before or are a successful entrepreneur who just can't make your digital marketing efforts click-anyone can become a savvy digital marketer by using the tools and tactics presented in this book!

Digital Marketing QuickStart Guide Is Perfect For:

• Entrepreneurs who want to take control of their digital marketing and grow their business
• Freelancers and members of the gig economy looking to diversify their service offerings
• In-house or agency marketers who want to brush up on digital marketing fundamentals
• Business and marketing students who need a digital marketing edge
• Influencers, artists, creators, and anyone who needs to sell or connect with more people in digital spaces!

Digital Marketing QuickStart Guide Explains:

• How to use digital marketing channels to connect with more people and win more customers
• How to nail down exactly who your customer is and how to create a marketing strategy that reaches those people where they spend time online
• How to boost your search rankings and get your business seen by the millions of people using search engines every day
• How to use social media marketing to increase engagement and round out an effective marketing strategy

You Will Learn:

• Modern Marketing Fundamentals - How Timeless Marketing Basics Can Be Repurposed for Digital Spaces
• Building Your Own Digital Marketing Toolkit - Exactly How Digital Marketing Tools Work and How to Use Them
• Digital Marketing in Action - How to Organize and Implement Campaigns that Reach and Convert at Scale
• Digital Strategy Design - How to Structure Your Digital Marketing Strategy to Save Money and Get Results
• Digital Marketing Core Concepts - Using Social, Email, Cost-Effective Advertising, Mastering SEO, and More!

*LIFETIME ACCESS TO FREE DIGITAL MARKETING DIGITAL ASSETS*

Digital Marketing QuickStart Guide comes with lifetime access to a huge library of exclusive tools designed to help you get started quickly and hit your marketing goals faster.

Develop and refine your comprehensive online marketing plan

With more than 800 content-packed pages, Digital Marketing All-in-One For Dummies is the most comprehensive tool for marketers looking to beef up their online presence. In this edition, you'll learn the latest trends in digital marketing strategies, including brand new insight on how to incorporate artificial intelligence into your marketing plans. You'll also get the latest information on how to manage your customers' experiences, create exceptional marketing content, get help from influencers, and leverage social accounts for more followers and greater profits. With the help of this friendly Dummies guide, you'll accelerate your journey from traditional to digital marketing processes, uncover tips to prove ROI of marketing activities, and increase audience engagement.

• Build and implement a winning digital plan for your brand
• Learn how to establish an online presence with social media
• Turn online prospects into loyal customers
• Target consumers in any market segment and age bracket

Dig into the latest marketing advice as you provide your potential and existing customers the kind of personal experience you look for as a customer.