Featuring countless contemporary layout examples and practical information, New Page Design provides readers with a solid technical foundation for successful editorial design.

Now in paperback, New Page Design offers a comprehensive technical explanation of basic layout principles, a crucial graphic design field that covers the arrangement of typefaces, images, colours, objects, and grids on a page. New Page Design presents also a panorama of contemporary editorial design trends and styles through a selection of 100 projects, from newspapers and magazines to catalogues, books, brochures and posters. Supported by case studies and tips and tricks, within this book readers will gain an overall understanding of the fundamentals of editorial design, including paper size, typographic units, the history of typography and the styles of different typefaces, layout elements, interaction between sections, and the optimum way to visually convey a message. It is a perfect reference for designers who are looking for practical solutions and inspiration. The book includes interviews with Bruch --Idee & Form, Any Studio, Pyramid and Linus Lohoff.

Designers included and the countries they are working from at the moment of publication. Argentina: Mane
Tatoulian. Australia: M.
Giesser. Austria: Bruch--Idee & Form, Dominik Langegger. Brazil: Candice
Alencar, Nayelli Jaraba, Estúdio Lampejo, Lucas Depolo Machado. Canada: Blok
Design. Chile: Cristóbal Riesco. Denmark: Line Marie Rasmussen, Rasmus Jappe
Kristiansen. Finland: Bond
Creative Agency, Finland Tania Hoffrén, France:
Empire, Syndicat, GeneralPublic,
My Name is Wendy, Studio Fréro. Germany: Any Studio, Bureau Borsche, Carina
Mähler, komma team, Miriam König, Moby Digg, Slanted Publishers. Guatemala: Andrés
Higueros (+Mexico). Italy: Brando
Corradini, Carla Cabras, Due Collective, Gusto IDS, Muttnik. Poland: Karolina
Pietrzyk. Portugal: Sofia Felgueiras. Russia: Alsu Gilmanova, Ekaterina
Nikolaeva, Galya Dautova and Karina Yazylyan, Timur Babaev . Spain: Clara.B
Landín, creanet, David Reca, Leticia Ortín, Linus Lohoff. Sweden: Amanda & Erik, Studio Ahremark. The Netherlands: Format Wars.
Turkey: Fatih Hardal. UK: Pyramid
(+Portugal), Vincenzo Marchese Ragona. USA: Brian Liu (LA, CA), Pouya Ahmadi (Chigago,
IL), Sagmeister & Walsh (NY, NY).

New Playful Data: Graphic Design and Illustration for Infographics features brilliant and illustrative infographic projects from gifted graphic designers, illustrators, artists, and even scientists. Not only do they visualize data in a tangible and memorable way through playful illustrations, but they also provide us with inspiration for balancing colors, words, and images, as well as for distinguishing between primary and secondary information when data is presented alongside pictures. The projects revealed in this volume are divided into three main categories: statistical findings, flow diagrams, and instruction and explanation. Some of the projects illustrate data acquired from rigorous and precise scientific research, while others are the product of designers' imagination and experimentation. It's time to learn to play with data

Now in paperback, Duotone explores the possibilities and applications of two-color printing technique, which uses either two shades of the same color, black and one tint, or two different colors. This method brings out middle tones and highlights, and its results are vibrant, colorful and stunning, generating maximum expressivity while minimizing production costs. The wide selection of projects in the book covers different design categories, from logos, brochures, posters, packaging materials, book covers, posters and exhibition materials to screen designs for corporate websites and promotional microsites. The variety of designs reveals the magic of duotone techniques and how designers and artists make full use of its possibilities to create dramatic and dynamic compositions. Duotone is the next big trend in graphic design. It enhances readability, makes the most of minimalist designs without overwhelming the eye, and is the perfect way to effortlessly create unforgettable atmospheres.

Best examples and uses of typography in motion for the digital environment.

Typography for the Screen features a wealth of creative typography projects for the digital screen, such as motion graphics, webpage design, and conceptual experiments, and explores typographic application in visual and information hierarchies within the digital screen environment. Exclusive interviews with designers and design studios integrate different knowledge and design philosophies, constituting a true source of inspiration for designers and students. It includes QR codes with links to the designers' videos and webpages with examples of the fonts they use.

Decoding Logos focuses on how logo and branding come into being and uncovers the design stories behind logo development

Logos are becoming increasingly simple, to the point where you might wonder just how much simpler they can get. A subtle tweak to a logotype is starting to feel like too much design. The appeal of a simple logo is that it feels more honest. This compelling book takes the reader on a journey showing how each logo has come into being and the process revealing best practices for extending a logo into a complete brand identity system. Using client case studies from renowned designers, this is a must-have book for any graphic designer, student or logo fanatic in a fully revised, updated edition containing interviews with graphic designers in which they share their creative processes and thoughts on how a successful logo should be developed.

This book, the second volume of the previous successful title Eat & Go, showcase the most recent, innovative and successful graphic design and brand identity international projects for cafés, restaurants, bars, dessert shops and bakeries.

In today's information-saturated world, food and drink establishments need not only to offer high-quality products, but also a unique visual identity, graphic design that stands out from the rest and good communication ideas. For these companies, unique branding starts with basic elements such as a logo, slogan, font, and colour scheme, and is finally reflected in the product, packaging and related design. This book focuses on graphic design, showing how the unique visual identity of the food industry can help companies attract consumers and achieve success, providing inspiration for graphic and shop designers and entrepreneurs in this area of business. It includes case studies and a wealth of examples.

Display Art features examples of ground-breaking visual merchandising and window displays in some of the world's most glamorous shops of brands like Cartier, Clarks, Dior, Hermès, Karl Lagerfield, Lacoste, Mulberry, Nike, Sotherby's and UNIQLO, straight from the creative minds of art directors, graphic designers and window display designers.

Visual merchandising can inspire consumers to interact with products, set a brand apart from its competitors, foster brand preference, and encourage purchases. This book highlights the relationship between brands, consumers, products and the display environment, by way of examples of story-telling visual displays from some of the world's most glamorous fashion emporia, such as Hermès, Karl Lagerfeld, Cartier and Fendi, but also small outlets, department stores, museums and bookshops. The projects included in this volume showcase a wide array of ideas by renowned graphic design agencies and boutique designers that have been successfully put into practice, focusing on aspects such as structure, texture, lighting design, custom lettering, amusing illustrations, delicate paper crafting, and installations made of multiple materials such as wood, steel, fabric or rubber. All these displays are characterized by alluring artwork that appeals to the senses and instincts of consumers and passers-by. An impressive selection that showcases extremely sophisticated projects but also simple, minimal and highly creative window displays, this book is the perfect inspirational guide for art directors, visual merchandisers and fashion professionals.

Brands included: Adidas, Aïshti, Alko, Booma Group, Cartier, Chloé, Coach, COS, Debenhams, Diesel, Dolce & Gabbana, Fendi, Fortnum & Mason, Hackett, Harmay, Hermès, UNIQLO, Issey Miyake, John Lewis, Joseph Fashion, Karen Miller, Karl Lagerfeld, Kiko Milano, Lacoste, LaGalleria, Le Bon Marché, Liberty, Mulberry, Nordiska, Oasis, Printemps, Q25, RIBA, Seibu Shibuya, Selfridges, Tate Modern, Topshop.

This book meant for exhibition designers, graphic designers, curators and event organizers, collects over sixty of the world's most creative exhibition designs including fascinating space design solutions and sophisticated graphic design ideas. The examples range from extraordinarily large events such as a World's Fair exposition to small one-artist solo shows.

This book presents creative and innovative packaging design examples, explaining the basic principles of packaging from different perspectives, such as structure, materials, and visual design. It features a variety of classic and new packaging materials, and provides an overview on the application of these materials in packaging. A good packaging design infuses energy into the product, as well as sparking consumers' interest in exploring the product within. The publication discusses fundamental issues relating to packaging structure and showcases innovative packaging design, taking into account the main functions of packaging: protection, portability and interactivity. With the die-cut patterns, the book also offers readers hands-on experiences of wrapping.

An in-depth overview on the world of letterpress: history, examples, designers and everything there is to know about the renewed interest by graphic design in movable types and typography.

Today letterpress is in revival and widely used by graphic design in books, posters, bespoke stationery like invitations, name cards, letterheads and so on. Letterpress and typography designers like Alan Kitching or Jesús Morentin crave out their names in the computer-generated design world with beautiful-composed types. This book introduces the history and the process of letterpress printing and includes a list of classic movable types arranged in style order. The volume also includes letterpress designers, artists, type foundries, institutions, or even museums from all over the world, each with an elaborated biography and exclusive interviews with the most relevant professionals in this area. It will prove to be a handbook for type designers, letterpress designers, type lovers, design students and ordinary readers who enjoy crafts and prints. Letterpress is a Chinese invention from the 10th century consisting in movable types and later adopted in the western hemisphere about 1440, forever changed the face of communication and the speed in which information could be passed along from person to person.

We use fashion as an outside expression of who we are on the inside. This is why, more than in any other field, branding is essential to the fashion industry. Good branding is storytelling- a consistent message, weaving meaning into every piece.

Brand Addiction is a compilation of complete visual identity systems designed for fashion shops. From the door sign to the label, these projects take into account every detail of decoration, from labels, stationary, wrapping paper, bags, boxes or gifts, to the trademark colour, furniture, accessories such as hangers or curtains, and all sorts of decorative elements. All these components will contribute to nail a brand's Identity and will definitely ignite consumers' wish for belonging, and passion for purchasing. From start-up labels to well-known brands, and from clothing and shoe stores to jewellery and eye-wear shops, Brand Addiction features over 120 extraordinary projects that include fantastic ideas for branding and interior design: a great reference book for designers and store-owners.

A collection of the best examples of logo redesign: development, process and real examples.

At some point or another in the life of a company comes that time when its logo needs to be redesigned. The reasons can vary: the logo may already be or look outdated or it may be necessary to adapt it to a digital environment that did not exist when it was created, or perhaps another element must be incorporated, or the company is diversifying and the logo must reflect it... When that time comes it is important to take into account several factors so as not to lose the general brand image of the company, and so that the public continues to recognize it, or to make it responsive so that it adapts easily to different media and devices--print media, computer, mobile, tablets, etc. This book presents some of the best examples of logo redesigns and provides valuable information on how designers have arrived at that solution.

The proliferation of public places and spaces has created a shared environment which increasingly interacts with people living or passing through them. In such a context, signage design has become a decisive element when connecting spaces and people, going beyond orientation skills in order to create a deeper sensorial experience, which this book reflects in great detail.

Analyzing logos from all over the world, this book focuses on how logo and branding come into being and digs out the design stories behind logo development.

The prolific editor Wang Shaoqiang is a professor at the Guangzhou Academy of Fine Arts and dean of the design, visualization, and animation department.

This publication offers a comprehensive and inspirational approach to book production and design in the broadest possible sense: from printing techniques to paper specifications, page layouts to cover design, and printing finishes to types of binding. Full of examples and tips on how to come up with the best solutions in book design while focusing on the features that make them truly engaging, it also includes an introduction to the history of books. Within these pages, you'll gain insight into the operation of a printing company to understand the key features behind the process, as the best results often come from knowledge of what can be achieved from a technical point of view. The last section showcases notable examples of contemporary book design, including detailed information and interviews with graphic designers from all over the world. More than a 'must-have' book for professionals in the field, this volume is also a 'should-have' for those who want to learn more about book design, as well as self-publishing authors and small presses.

A book dedicated entirely to geometric shapes, widely used by graphic designers and applied to all fields of communication.

Basic geometric shapes and their various combinations are hugely popular in graphic design. The creative possibilities they offer are limitless, and viewers continuously interpret them consciously and unconsciously. In this book, now in paperback, you will find many examples of why geometry is still very much relevant in today's graphic design industry and how it is a crucial part of our visual language. Beyond their colour and size, forms and shapes determine the character and the mood of a layout, without us even realising it. They provide order and harmony in a world of imperfection and chaos. Designers know this and have been using geometric shapes as a tool for communication and visual impact since the very beginning of the profession. The broad range of case studies featured in this book demonstrates how familiar shapes can be transformed and used to convey new concepts and trends in design.

An inspirational photography book that opens up new perspectives and redefines our way of seeing.

Perfect for readers interested in graphic design, photography and visual communication, this book takes an in-depth look at real-world graphic compositions as they are seen through the lenses of some of the world's most talented photographers. Their well-trained eyes bring out the best in colors, textures, configurations and shapes that inspire designers, artists and other creative professionals. Although the camera is the tool that captures a given scene, the person behind it frames and composes that scene according to his or her point of view, giving it a sense of geometry and harmony, and contrast in its forms, light and shadow, and colors. The vast range of photographs contained in this book share communicative quality, clear vision and distinct aesthetic concepts as they portray objects and compositions that we may miss as we rush through our day. With these images, photographers invite us into their world and share what they see, hear and feel through their lens. The book contains exclusive interviews with these talented artists in which they share professional tips and the ideas they employ in their photographic practice.

A book that takes the reader on a journey to
some of the most cutting-edge examples in restaurant design and architecture
from around the world

In our fast-paced global economy, people are
working increasingly harder, cooking less and, therefore, spending more and
more time in restaurants. As a result, the restaurant space has become steadily
more important in relation to the restaurant owner's conceptual vision. As we
are told in the preface to Dining Out: The New Restaurant Interior Design
Book, creating a story that connects with people is a key ingredient in
creating a good restaurant design. The book takes the reader on a journey to
some of the most cutting-edge examples in restaurant design and architecture
from around the world. With a descriptive text for each project, it focuses on the
craftmanship, color schemes, decorative details, lighting and furnishings that
form the identity of the space, serving as a source of inspiration and
reference for professional designers, foodies and other people involved in the
restaurant business. Interior and exterior photographs, as well as blueprints
of each design, present the reader with a rich range of styles, from modern minimalist
spaces to ones defined by bold contemporary colors, a sleek industrial look or designs
that look to the past for inspiration. We learn about the importance of the
relationship between interior design and branding and how the featured designers
use different materials to achieve a specific aesthetic and atmosphere, in
addition to the functional features of the space, thereby allowing them to turn
their clients' vision into a reality.

Extraordinary art and architecture installations from around the world.

Urban interventions establish strong links between the social and spatial spheres of cities, leading to interactions through which art and architecture make use of public spaces. This book presents a rigorous selection of projects, including installations, events and art works that have transformed streets, parks and derelict areas of cities all over the world into extraordinary public spaces, seeking people's involvement through a wide variety of interactive and collaborative activities. Fully illustrated in color, the publication offers a global and comprehensive vision of 21st century cities, as they become meeting places full of creative possibilities.