When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . .
Since the original publication of Building a StoryBrand, over one million business leaders have discovered Donald Miller's powerful StoryBrand framework, and their businesses are growing. Now, the classic resource for connecting with customers has been fully revised and updated, making it an even more powerful tool to prepare you to engage customers.
In a world filled with constant, on-demand distractions, it has become very hard for business owners to effectively cut through the noise to reach their customers. Without a clear, distinct message, customers will not understand what you can do for them and won't engage.
In Building a StoryBrand 2.0, Donald Miller not only deepens his teaching on how to use his seven universal story elements--he'll provide you with one of the most powerful and cutting-edge tools to help with your brand messaging efficacy and output.
The StoryBrand framework is a proven process that has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Now you can have access to the perfected version, making it more essential.
Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand 2.0 will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
Si buscabas un plan sencillo y probado para hacer crecer tu negocio, ahora lo tienes en tus manos . --LEWIS HOWES, autor de La escuela de la grandeza
Bestseller del Wall Street Journal.
Dirigir un negocio suele alejarse mucho de lo que nos imaginamos al emprender. Creemos que lo más difícil es dar el primer paso y empezar a vender, pero nadie nos advierte que la mayoría de las pequeñas empresas quiebra por no saber gestionar ese crecimiento. Si tu negocio te pide a gritos un plan para crecer de manera segura y confiable, pero no sabes por dónde comenzar, llegaste al lugar indicado.
Cómo hacer crecer tu negocio es un sencillo manual de 6 pasos que te ayudará a profesionalizar tu operación y aumentar tus ganancias e ingresos, sin importar el tipo o el tamaño de tu compañía. Diseñado y probado por el exitoso empresario y autor bestseller Donald Miller, este novedoso sistema hará que tu empresa tome vuelo, y que tú ganes dinero, tranquilidad y tiempo para dedicarte a lo que realmente te gusta.
Aquí aprenderás sobre:
Entonces, estás listo para despegar?
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If you're looking for an easier, proven plan to grow your business, you've found it. --Lewis Howes, author of the New York Times bestseller, The School of Greatness
A Wall Street Journal Bestseller.
Running a business often turns out to be very different from what we imagine when we first start out. We think the hardest part is taking that first step and igniting sales. However, everybody forgets to mention that most small businesses fail because they don't know how to manage growth. If your small business pleads for a plan to grow safely and reliably, but you don't know where to start, you've come to the right place.
How to Grow Your Business is a simple 6-step guide that will help you professionalize your operations and increase your profits and revenue, no matter the type or size of your company. Designed and tested by successful entrepreneur and bestselling author Donald Miller, this innovative system will help your business take off, while you gain money, peace of mind, and time to focus on what you truly love. So, are you ready to take off?
En StoryBrand 2.0 Edición actualizada, Donald Miller, autor best seller del New York Times, enseña a vendedores y empresarios la forma de utilizar su sistema totalmente revisado de los siete elementos universales de las historias poderosas para mejorar de manera drástica la forma en que conectan con los clientes y hacen crecer sus negocios.
Si utilizas las palabras equivocadas para hablar de tu producto, nadie lo comprará. Los vendedores y empresarios luchan por conectar eficazmente con sus clientes, lo que les cuesta a ellos y a sus empresas millones en ingresos perdidos.
El proceso StoryBrand creado por Donald Miller es una solución probada en la lucha a la que se enfrentan los líderes empresariales cuando hablan de sus empresas. Sin un mensaje claro y definido, los clientes no entenderán lo que tú puedes hacer por ellos y no estarán dispuestos a comprometerse, lo que te hará perder ventas potenciales, oportunidades de compromiso con el cliente y mucho más.
Este probado proceso ha ayudado a miles de empresas a conectar con sus clientes actuales, proporcionándoles la ventaja competitiva definitiva. StoryBrand 2.0 Edición Actualizada hace esto al enseñarte lo siguiente:
Tanto si eres el director de marketing de una empresa multimillonaria, el propietario de una pequeña empresa, un político que se presenta a las elecciones o el cantante de un grupo de rock, StoryBrand 2.0 Edición Actualizada transformará para siempre tu forma de hablar sobre quién eres, qué haces y el valor único que aportas a tus clientes.
Building a StoryBrand 2.0
In StoryBrand 2.0 Updated Edition, New York Times best-selling author Donald Miller teaches marketers and business owners to use his fully revised system of the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses.
If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue.
The StoryBrand process created by Donald Miller is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more.
His proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. StoryBrand 2.0 Updated Editiondoes this by teaching you:
Is this blue book more valuable than a business degree?
Most people enter their professional careers not understanding how to grow a business. At times, this makes them feel lost, or worse, like a fraud pretending to know what they're doing.
It's hard to be successful without a clear understanding of how business works. These 60 daily readings are crucial for any professional or business owner who wants to take their career to the next level.
New York Times and Wall Street Journal bestselling author, Donald Miller knows that business is more than just a good idea made profitable - it's a system of unspoken rules, rarely taught by MBA schools. If you are attempting to profitably grow your business or career, you need elite business knowledge--knowledge that creates tangible value.
Even if you had the time, access, or money to attend a Top 20 business school, you would still be missing the practical knowledge that propels the best and brightest forward. However, there is another way to achieve this insider skill development, which can both drastically improve your career earnings and the satisfaction of achieving your goals.
Donald Miller learned how to rise to the top using the principles he shares in this book. He wrote Business Made Simple to teach others what it takes to grow your career and create a company that is healthy and profitable.
These short, daily entries and accompanying videos will add enormous value to your business and the organization you work for. In this sixty-day guide, readers will be introduced to the nine areas where truly successful leaders and their businesses excel:
Business Made Simple is the must-have guide for anyone who feels lost or overwhelmed by the modern business climate, even if they attended business school. Learn what the most successful business leaders have known for years through the simple but effective secrets shared in these pages.
Take things further: If you want to be worth more as a business professional, read each daily entry and follow along with the free videos that will be sent to you after you buy the book.
This guide from New York Times bestselling author Donald Miller, is a must-have for any marketing professional or small business owner who wants grow their business. It will teach you how to create and implement a sales funnel that will increase traffic and drive sales.
Every day, your company is losing sales simply because you do not have a clear path to attract new customers. You're not alone.
Based on proven principles from Building a StoryBrand, this 5-part checklist is the ultimate resource for marketing professionals and business owners as they cultivate a sales funnel that flows across key customer touchpoints to effectively develop, strengthen, and communicate their brand's story to the marketplace. In this book, you will learn:
The inability to attract and convert new customers is costing business owners valuable opportunities to grow their brand. This prevents companies, both big and small, from making the sales that are crucial to their survival. With Marketing Made Simple, you will learn everything you need to know to take your business to the next level.
For so many entrepreneurs, running a small business ended up looking different than they imagined. They're stressed, discouraged, and not confident in their plan for growth. In How to Grow Your Small Business, Donald Miller gives entrepreneurs a 6-step plan to grow their businesses so they produce dependable, predictable results.
Using the exact steps you'll learn in this book, Donald Miller grew his small business from four employees working out of a basement to a 15 million dollar operation, increasing revenue sixfold in just six years. As Miller grew his own business from the ground up, he realized nobody had put together a simple, step-by-step playbook for growing a business. That book didn't exist. Until now.
In this book, you'll learn the 6 steps to grow a successful small business and create a playbook to implement them- your Flight Plan. When you have a completed Flight Plan in hand, you can stop drowning in the details and spend more time doing the things you truly love- in your business and your life.
In How to Grow Your Small Business, you'll learn how to:
If you're ready to experience freedom, flexibility, and growth for your business, How to Grow Your Small Business is the book you've been waiting for.
After the publication of his wildly successful memoir, Blue Like Jazz, Donald Miller's life began to stall. During what should have been the height of his success, he found himself avoiding responsibility and even questioning the meaning of life. But when two producers proposed turning his memoir into a movie, Miller found himself launched into a new story filled with risk, possibility, beauty, and meaning.
A Million Miles in a Thousand Years chronicles Miller's rare opportunity to edit his life into a great story and to reinvent himself so nobody shrugs their shoulders when the credits roll. When his producers begin fictionalizing Don's life for the film--changing a meandering memoir into a structured narrative--the real-life Don starts a journey to make his actual life into a better story.
In this book, we have a front-row seat to Miller's journey--from sleeping all day to riding his bike across America, from living in romantic daydreams to facing love head-on, from wasting his money to founding a life-changing nonprofit.
Guided by a host of outlandish but very real characters, Miller teaches us:
Through heart-wrenching honesty and hilarious self-inspection, Miller takes readers through the life that emerges when it turns from boring reality into a meaningful narrative.
The runaway New York Times bestseller that became a cornerstone of Christian nonfiction, Blue Like Jazz is a fresh and original perspective on life, love, and redemption.
I never liked jazz music because jazz music doesn't resolve...Sometimes you have to watch somebody love something before you can love it yourself. It is as if they are showing you the way. I used to not like God because God didn't resolve. But that was before any of this happened.
Donald Miller was raised in a strict Texas denomination where he was only vaguely familiar with a distant God. When he grew older, he ran all the way to the least-religious university in the US: Rice College in Portland, Oregon. Still, God pursued him. When he came to know Jesus, he pursued the Christian life with great zeal. However, within a few years he had a successful ministry that ultimately left him feeling empty, burned out, and, once again, far away from God.
In this intimate, non-judgmental, and soul-searching account, Miller describes his remarkable journey with and back to the infinitely loving God, helping you...
Blue Like Jazz is a gentle, honest resource for those curious about the Christian faith, or new to it, and offers a fresh and original perspective on life, love, and redemption.
Whether you're thinking about starting a consulting business or have been coaching for a while, Coach Builder will give you the 8-step plan every self-employed coach needs to be successful.
Have you experienced a moment when you realized your career wasn't as secure or fulfilling as you thought it was going to be?
Maybe you've thought about using your skills to start your own consulting business - but you haven't had the confidence to go for it.
Donald Miller has been consulting and coaching for over two decades. He's consulted some of the world's top brands including TOMS Shoes, TREK Bicycles and Tempur Sealy.
In 2020, he founded his own coaching program, where he's helped hundreds of coaches start and grow their business. As a coach of coaches, he knows exactly what it takes to build a successful consulting career - and now he's sharing eight secrets of success with you.
In Coach Builder you'll learn how to...
If you're ready to make a lot of money doing something you love every single day, Coach Builder is the book you've been waiting for.
When it comes to authenticity, is being fully yourself always worth the risk? From the author of Blue Like Jazz comes New York Times bestseller Scary Close, Donald Miller's journey of uncovering the keys to a healthy relationship and discovering that they're also at the heart of building a healthy family, a successful career, and a trusted community of friends.
After decades of failed relationships and painful drama, Miller decided that he'd had enough. Trying to impress people wasn't helping him truly connect with anyone--and neither was pretending to be someone he wasn't. He'd built himself a life of public isolation, but he dreamed of having a life defined by meaningful relationships instead. At 40-years-old, he made a scary decision: he was going to be his true self no matter what it might cost.
Scary Close tells the story of Miller's difficult choice to impress fewer people and connect with even more. It's about the importance of knocking down old walls to finally experience the freedom that comes when we stop playing a part and start being fully ourselves.
In Scary Close, Miller shares everything he's learned firsthand about how to:
If you're ready to drop the act and find true, life-changing intimacy, it's time to get Scary Close.
With equal parts wit and wisdom, New York Times bestselling author Donald Miller invites you to reconnect with your faith. Miller shares what he's learned firsthand--that our relationship with God is designed to teach us about redemption, grace, healing, and so much more.
Searching for God Knows What weaves together timeless stories and fresh perspectives on the Bible to capture one man's journey to discover an authentic faith that's worth believing.
Along the way, Miller poses his own questions about faith, religion, and community, asking:
Maybe you're a Christian wondering what faith you signed up for. Or maybe you don't believe anything and are daring someone to show you a genuine example of genuine faith. Somewhere beyond the self-help formulas, fancy marketing, and easy promises, there is a life-changing experience with God waiting for you--it just takes a little bit of searching.
Praise for Searching for God Knows What:
Like a shaken snow globe, Donald Miller's newest collection of essays creates a swirl of ideas about the Christian life that eventually crystallize into a lovely landscape...[He] is one of the evangelical book market's most creative writers. --Christianity Today
If you have felt that Jesus is someone you respect and admire--but Christianity is something that repels you--Searching for God Knows What will give you hope that you still can follow Jesus and be part of a church without the trappings of organized religion. --Dan Kimball, author of The Emerging Church and Pastor of Vintage Faith Church, Santa Cruz, CA
For fans of Blue Like Jazz, I doubt you will be disappointed. Donald Miller writes with the wit and vulnerability that you expect. He perfectly illustrates important themes in a genuine and humorous manner...For those who would be reading Miller for the first time, this would be a great start. --Relevant
New York Times bestselling author Donald Miller shares the plan that led him to turn his life around. This actionable guide will teach you how to do the same through journaling prompts and goal-planning exercises.
There are four characters in every story: The victim, the villain, the hero, and the guide. These four characters live inside us. If we play the victim, we're doomed to fail. If we play the villain, we will not create genuine bonds. But if we play the hero or guide, our lives will flourish. The hard part is being self-aware enough to know which character we are playing.
In this book, bestselling author Donald Miller uses his own experiences to help you recognize if the character you are currently surfacing is helping you experience a life of meaning. He breaks down the transformational, yet practical, plan that took him from slowly giving up to rapidly gaining a new perspective of his own life's beauty and meaning, igniting his motivation, passion, and productivity, so you can do the same.
In Hero on a Mission, Donald's lessons will teach you how to:
Donald will help you identify the many chances you have of being the hero in your life, and the times when you are falling into the trap of becoming the victim.
Hero on a Mission will guide you in developing a unique plan that will speak to the challenges you currently face so you can find the fulfillment you have been searching for in your life and work.
The runaway New York Times bestseller that became a cornerstone of Christian nonfiction, Blue Like Jazz is a fresh and original perspective on life, love, and redemption.
I never liked jazz music because jazz music doesn't resolve...Sometimes you have to watch somebody love something before you can love it yourself. It is as if they are showing you the way. I used to not like God because God didn't resolve. But that was before any of this happened.
Donald Miller was raised in a strict Texas denomination where he was only vaguely familiar with a distant God. When he grew older, he ran all the way to the least-religious university in the US: Rice College in Portland, Oregon. Still, God pursued him. When he came to know Jesus, he pursued the Christian life with great zeal. However, within a few years he had a successful ministry that ultimately left him feeling empty, burned out, and, once again, far away from God.
In this intimate, non-judgmental, and soul-searching account, Miller describes his remarkable journey with and back to the infinitely loving God, helping you...
Blue Like Jazz is a gentle, honest resource for those curious about the Christian faith, or new to it, and offers a fresh and original perspective on life, love, and redemption.
Follow Don and Paul as they dive headlong into the deepest of human questions and find answers outside words?answers that have to be experienced to be believed.
Day 1: Trips like ours are greener grass left unknown for fear of believing trite sayings; sayings that are sometimes true. But our friends back home live an existence under the weight and awareness of times; a place we are slowly escaping; a world growing fainter by the hour and the mile.
Day 13: It feels again that we are leaving who we were, moving on into the people we will become, hopefully, people with some kind of answers, some kind of thing to believe tht makes sense of beauty, of romance. Something that would explain the red glow against Paul's face, the red glow that seems to be coming off the console . . . 'Did you notice the engine light is lit, bud?' I ask . . .
Day 83: I sit in the van, waiting for her to come out when I notice a window in one of the classrooms open, and a backpack comes falling out, spilling a few books onto the lawn. After the backpack comes Elida, falling atop the pack and laying low, peeking back into the window to see if the teacher noticed. She gathers her books, reaches into the classroom and closes the window, then runs toward the van as though this were a prison break.
As you read Through Painted Deserts, you'll soon realize this is not just one man's account of finding light, God, and beauty on the open road. Rather, this book maps the journey you're already traveling . . . or soon will be.
Diane Howard holds a strange secret that not even she understands. As the great-great granddaughter of abolitionist general Oliver Otis Howard, the contemporary student believes it is her calling to address the unresolved issues of Jim Crow left over from her ancestor's time. Though African American progress has been in hibernation for a century she witnesses its resurgence in her time. But even more intriguing, whenever her father tells stories of the Civil War, she feels a blinding, sometimes painful sense of D j vu. Like she was not only tethered to that age of black carriages and hoop skirts... but played an integral role
Days after president Kennedy's death, Diane meets Cleveland high school student Erich Metzger as the result of a car accident. Their quirky not exactly traditional boy meets girl moment establishes a life affirming counterpoint to the tragedy that has gripped the nation. Drawn into the 1960s like matter to a black hole, a road map has been drawn for the most incredible adventure of their lives. Yet as her boyfriend is stubbornly skeptical of her belief in a past life. He realizes that as his coming of age grows out of the golden era of rock n' roll her transformation seems to have begun much earlier, exactly one century earlier.