**OVER 7 MILLION COPIES SOLD AROUND THE WORLD... The Psychology of Money is the original bestselling classic from the author of the new book, Same as Ever.**

Doing well with money isn't necessarily about what you know. It's about how you behave. And behavior is hard to teach, even to really smart people.

Money--investing, personal finance, and business decisions--is typically taught as a math-based field, where data and formulas tell us exactly what to do. But in the real world people don't make financial decisions on a spreadsheet. They make them at the dinner table, or in a meeting room, where personal history, your own unique view of the world, ego, pride, marketing, and odd incentives are scrambled together.

In The Psychology of Money, award-winning author Morgan Housel shares 19 short stories exploring the different ways people think about money and teaches you how to make better sense of one of life's most important topics.

Over 7 million copies sold around the world. The original book from Morgan Housel, the New York Times bestselling author of Same As Ever.

Doing well with money isn't necessarily about what you know. It's about how you behave. And behavior is hard to teach, even to really smart people.

Money - investing, personal finance, and business decisions - is typically taught as a math-based field, where data and formulas tell us exactly what to do. But in the real world people don't make financial decisions on a spreadsheet. They make them at the dinner table, or in a meeting room, where personal history, your own unique view of the world, ego, pride, marketing, and odd incentives are scrambled together.

In The Psychology of Money, award-winning author Morgan Housel shares 19 short stories exploring the strange ways people think about money and teaches you how to make better sense of one of life's most important topics.

Es fruto de nuestro comportamiento.

En cuestiones de dinero, lo que importa no es lo listo que seas sino cómo te comportas. Un genio que pierde el control de sus emociones puede ser un desastre financiero. Y lo mismo vale en caso contrario: gente de a pie sin formación en finanzas puede enriquecerse si cuenta con unos cuantos patrones de comportamiento. Esto, impensable en otras disciplinas como la arquitectura o la medicina, es fundamental en el campo de las finanzas.

Este libro, llamado a convertirse en un clásico de las finanzas personales, nos provee del conocimiento esencial para entender la psicología del dinero y nos invita a hacernos una pregunta fundamental que raramente nos hacemos, cuál es nuestra relación con el dinero y qué queremos realmente de él.

A partir de 18 claves imperecederas, Morgan Housel nos enseña cómo funciona la psicología del dinero y cuáles son los hábitos y conductas que nos ayudarán no solo a generar riqueza, sino, más importante aún, a conservarla.

Un libro imprescindible para cualquiera que quiera tomar decisiones más inteligentes y vivir una vida más rica. Daniel Pink, autor de La sorprendente verdad sobre qué nos motiva

Ideas fascinantes y consejos prácticos. Cualquiera que quiera hacerse rico debería tener una copia de este libro. James Clear, autor de Hábitos atómicos

Uno de los mejores y más originales libros de finanzas de los últimos años. Jason Zweig, Wall Street Journal

Housel es de esos escritores capaces de hacer digeribles conceptos financieros de lo más complejos. Este es un libro que se devora de principio a fin y que no solo nos explica por qué tomamos malas decisiones con respecto al dinero, sino que nos ayudará a tomar mejores. Annie Duke, autora de Thinking in Bets

ENGLISH DESCRIPTION

Doing well with money isn't necessarily about what you know. It's about how you behave. And behavior is hard to teach, even to really smart people.

Money―investing, personal finance, and business decisions―is typically taught as a math-based field, where data and formulas tell us exactly what to do. But in the real-world people don't make financial decisions on a spreadsheet. They make them at the dinner table, or in a meeting room, where personal history, your own unique view of the world, ego, pride, marketing, and odd incentives are scrambled together.

In La psicología del dinero, award-winning author Morgan Housel shares 19 short stories exploring the different ways people think about money and teaches you how to make better sense of one of life's most important topics.

From the author of the international blockbuster, THE PSYCHOLOGY OF MONEY, a powerful new tool to unlock one of life's most challenging puzzles.

Every investment plan under the sun is, at best, an informed speculation of what may happen in the future, based on a systematic extrapolation from the known past.

Same as Ever reverses the process, inviting us to identify the many things that never, ever change.

With his usual elan, Morgan Housel presents a master class on optimizing risk, seizing opportunity, and living your best life. Through a sequence of engaging stories and pithy examples, he shows how we can use our newfound grasp of the unchanging to see around corners, not by squinting harder through the uncertain landscape of the future, but by looking backwards, being more broad-sighted, and focusing instead on what is permanently true.

By doing so, we may better anticipate the big stuff, and achieve the greatest success, not merely financial comforts, but most importantly, a life well lived.

Por el autor de La psicología del dinero, 23 lecciones sobre el riesgo, las oportunidades y cómo navegar en un futuro incierto.

Vivimos obsesionados por anticiparnos, entender y prever los grandes cambios que el futuro nos depara. Y si el secreto está en detectar lo que nunca cambia?

Cualquier plan de inversión es, en el mejor de los casos, una suposición
sobre lo que puede ocurrir en el futuro a partir de la observación sistemática del pasado. Sin embargo, hacer predicciones es difícil, por no decir imposible. Como los hechos se empecinan en demostrar, los cambios son siempre imprevisibles.

Morgan Housel nos invita a cambiar de mentalidad y a preguntarnos:
Qué seguirá igual dentro de diez años? Y dentro de cien? Con ese propósito comparte las 23 verdades atemporales que ha logrado identificar gracias a las grandes lecciones que nos han legado la historia y sus protagonistas. Desde la invención de las primeras armas nucleares hasta la creación de Amazon, desde T. E. Lawrence hasta Jack Welch, cada capítulo nos enseña uno de esos principios fundamentales que conviene tener en cuenta para separar la señal del ruido, aprovechar las oportunidades y navegar por la incertidumbre del futuro con el fin de alcanzar el éxito personal y la seguridad económica.

Ideas que nos inspiran de la mano de un fantástico narrador de historias . Ryan Holiday, autor de El ego es el enemigo

ENGLISH DESCRIPTION

From the author of the international blockbuster, The Psychology of Money, a powerful new tool to unlock one of life's most challenging puzzles.

Every investment plan under the sun is, at best, an informed speculation of what may happen in the future, based on a systematic extrapolation from the known past. Lo que nunca cambia (Same as Ever) reverses the process, inviting us to identify the many things that never, ever change.

Morgan Housel presents a master class on optimizing risk, seizing opportunity, and living your best life. Through a sequence of engaging stories and pithy examples, he shows how we can be more broad-sighted and focus instead on what is permanently true. By doing so, we may better anticipate the big stuff, and achieve the greatest success, not merely financial comforts, but most importantly, a life well lived.