The most engaging, illuminating fable I've read in a long, long time!- John David Mann, New York Times best-selling coauthor of The Latte Factor and The Go-GiverIn The Most Powerful Sentence of All Time, persuasion expert Neil Gordon invites you into a world of high-stakes business communication and messaging strategy, where one simple sentence can transform sales presentations and attract customers.
Meet Barbara, a struggling CEO who can't seem to get her company's marketing off the ground. She knows her new product offer is good and how it will help clients. She can communicate about it with her team with fluidity and ease.But as soon as she talks to people on the outside, her conversation skills fall apart.Try as she might, she fails to turn her sales pitch into compelling content.Everything changes when she meets an unlikely guide who teaches her a mysterious persuasion technique: a single, powerful sentence that captivates anyone who hears it.
Her new mentor calls it a Silver Bullet, the one thing that will succeed when all other business negotiations fail. When it helps her to land a client meeting with her dream prospect, she realizes this technique is not merely about consulting skills. She realizes she has a secret weapon for closing the sale.Whether you run a small business, are looking to attract others to a mission, or are seeking premiere public speaking gigs, this engaging fable will help you create momentum for your message and build the impact you know you're meant to have.
Find out how one sentence can turn your dream client into a yes-and your message into a movement.
The most engaging, illuminating fable I've read in a long, long time!- John David Mann, New York Times best-selling coauthor of The Latte Factor and The Go-GiverIn The Most Powerful Sentence of All Time, persuasion expert Neil Gordon invites you into a world of high-stakes business communication and messaging strategy, where one simple sentence can transform sales presentations and attract customers.
Meet Barbara, a struggling CEO who can't seem to get her company's marketing off the ground. She knows her new product offer is good and how it will help clients. She can communicate about it with her team with fluidity and ease.But as soon as she talks to people on the outside, her conversation skills fall apart.Try as she might, she fails to turn her sales pitch into compelling content.Everything changes when she meets an unlikely guide who teaches her a mysterious persuasion technique: a single, powerful sentence that captivates anyone who hears it.
Her new mentor calls it a Silver Bullet, the one thing that will succeed when all other business negotiations fail. When it helps her to land a client meeting with her dream prospect, she realizes this technique is not merely about consulting skills. She realizes she has a secret weapon for closing the sale.Whether you run a small business, are looking to attract others to a mission, or are seeking premiere public speaking gigs, this engaging fable will help you create momentum for your message and build the impact you know you're meant to have.
Find out how one sentence can turn your dream client into a yes-and your message into a movement.
This book demonstrates how nonlinear/non-Gaussian Bayesian time series estimation methods were used to produce a probability distribution of potential MH370 flight paths. It provides details of how the probabilistic models of aircraft flight dynamics, satellite communication system measurements, environmental effects and radar data were constructed and calibrated. The probability distribution was used to define the search zone in the southern Indian Ocean.
The book describes particle-filter based numerical calculation of the aircraft flight-path probability distribution and validates the method using data from several of the involved aircraft's previous flights. Finally it is shown how the Reunion Island flaperon debris find affects the search probability distribution.