If starting and growing your own business was easy, everyone would be doing it. And guess what? Not everyone is. Start-ups have notoriously high mortality rates. Most don't make it within the first couple of years. If your business is still around after two years, and you are too, then you have the equally difficult challenge of growing it.
In light of this reality, how do you make sure you are making the right career move by becoming an entrepreneur? How do you significantly increase your chances of surviving the start-up phase? How do you then stay relevant and succeed in growing your business in a highly competitive environment? SIMPLE, READ THIS BOOK.Starting and growing a business is one of the most exhilarating experiences in life...I would recommend it to anyone However, not everyone will take me up on the offer because it is also one of the hardest and challenging endeavours you will ever go through.
My first book Start to Grow was written to help entrepreneurs and business owners in the herculean task of creating something from nothing and making it work, not just ok, but work really well. The second book, Start to Lead, focuses on creating great leadership in you and others in order to sustain and grow your business indefinitely by creating an environment that achieves all your goals.
However, what happens when your business hits an iceberg, when it all goes south or whatever catastrophic metaphors you care to use? When a crisis comes - how does your business get through to the other side?
How do you then take all the amazing and brutal experiences of your journey and use them to help others by one to one mentoring or even taking to the stage and sharing your story to the wider world?
Simple. Read this book.
Leadership is like beauty, hard to define but you know it when you see it. And sadly, we are rarely seeing it. We have thousands of books, hundreds of speakers and much training in leadership - yet we are still crying out for it. In the chaotic and turbulent world we live in, we need the emergence of truly great leaders to sort things out. So, what does the leadership journey look like? How do you become a leader? How do you successfully lead people and organisations? How do you become a truly great leader? Simple. Read this book.